21 June 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 34

Media, Advertising & Marketing Watch




 

Zee Cinema mulls 100% hike in ad rates
Banks on the growth potental of the movie channel genre; also feels that the channel deserves much more.

Kalpana Rao to be president Ad Club Mumbai
Elections which were held in May, saw O&M's talent director - India, Kalpana Rao elected to the post of president, with Bennett Coleman and Company's response director Bhaskar Das as vice-president.

Delhi HC allows 'Time Bomb' telecast
Delhi HC declines to grant an injunction against the scheduled 20 June launch of Zee TV's 'Time Bomb'.

TV Today plans third channel launch

NDTV moots fourth channel as NDTV Nation

India shines at Cannes; 18 ads shortlisted

Tam to present three different papers at WAM '05

BBC gets 140 complaints over Wimbledon ad

Marico conducts workshops to promote Silk & Shine

Ruchi Soya launches Nutrela Flavours

Guest Speak
Is Your Brand Identity Worth Billions?
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (05 June 2005 to 11 June 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (05 June 2005 to 11 June 2005)
Star Plus
Sony Entertainment
Sun TV
Zee TV
Gemini TV

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Today's Newsbreakers.......India
Men in blue may shed their Sahara colours
Ambani tussle started over 'Sehwag Ki Maa'?
  Source: Economic Times
   
   
Elder Pharma may bring all brands under single agency
Pepsi to start bottling of Gatorade in India by Aug
Source: The Hindu Business Line
 
Amul Dairy to launch paneer
Future perfect
  Source:Business Standard
 
How fresh is our take?
Taking Everest to new heights
Amrit Ghosal joins ZEE Jagran channel as AVP
FCB Interactive’s new mantra: Strategy-driven promotions
Percept D’Mark lines up key events this quarter
Source:Agency Faqs
   
Brands ride movie wagon
Force and thought
Source: Financial Express
   
FMCG majors rejig brands to push volumes
Source:Times of India
International News
UK: Ad spend increases by 5.3% in Q1 2005
Agencies braced for Lions
  Source:Media Week (UK)
   
Time, Newsweek To Pull Tobacco Ads
  Source: Brand Week
 
Product Search Hits Banner Ads
Source:Media Week (US)
   
Havas Board Meets as Bollore Courts Dru
NBC Nears Upfront Finish

McKinney Joins Fallon on Sony Roster

BMW Chooses 'Fresh' Over Fallon

  Source: Ad Week
   
Mobile advertising slowly builds momentum
  Source:Netimperative,
   
The downside of search advertising
  Source: Times Online
EW Scripps sees strong cable TV ad revenues
  Source:Reuters
   
Spend on direct mail tumbles 7.2% in first quarter of 2005
  Source:DM Bulletin, UK
   
Big Pharma Looks To Fill New Media Script As Feds Crack Down On TV Ads
CNN.com Launches Free Video With Sponsorships From Chase,
Record Industry Embraces Web Ads
  Source: Media Post
   
Mediaset sees H1 Italy advertising sales up by almost 4 pct
  Source:Forbes
   
JWT Worldwide Brings Music to the Forefront at Cannes International Ad Festival;
  Source:Yahoo News

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