29 August 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 80



Mam Special Report

Mindshare: Redefining the rules
Group M's Mindshare has a new mantra . The aim is to raise the bar and look beyond the traditional scope.

Media, Advertising & Marketing Watch
McCann's Rao to join India TV as CEO
Universal McCann Integrated Communications president Chintamani Rao is set to join India TV as CEO.

ACNielsen unveils Global Launch Tracker
ACNielsen has introduced Global Launch Tracker, a new service designed to help consumer packaged goods (CPG) manufacturers benchmark the progress of their new product launches against other successful introductions.

UEFA, Warner sign long term licensing deal

Adidas to contribute to Agassi Foundation

Universal Music to offer branded mobile handsets

Bright Advt. bags railways' hoardings contract

Google tops Nielsen//NetRatings rankings

Asian TV homes in the US increase by 3.2%: Nielsen

Special Report
Punjab: Zee packing up channels; market to shake up
Zee's plans to pump up investments in Punjab market set to rattle rivals. MH1 & Balle Balle gearing up.

Guest Speak
Move Over B2B, B2C -- It's M2E Time
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (14/08/2005 to 20/08/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (14/08/2005 to 20/08/2005)
Star Plus
Star One
Sun TV
Sony Entertainment
Gemini TV
Star Gold

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Today's Newsbreakers.......India
Regular cricket advertisers ignore Zimbabwe series
Source: Webindia123
   
   
Cetex bid to promote Duron engine oil
S. Kumars plans Rs 400-cr expansion
Source: The Hindu Business Line
   
These ads can’t fool consumers!
Universal McCann prez quits to join TV co as CEO
Source:Economic Times
 
Ad blunder - Sonia Gandhi leading NDA!
Source: NetIndia123.com
Mudra Hyderabad bags the EMRI account
Jagran Group to bid for private FM radio licences
Mudra, rmg david, McCann-Erickson to shine in the ‘CA Annual’
Pinstorm makes it to Red Herring’s top 100 Asian companies
Source: Agency Faqs
   
MNCs want global ad firms to handle local accounts
Source:Business Standard
   
Lovely’ perfume ads hit Web before TV
Source:Financial Express
International News
WPP predicts China's ad market will grow to be world's NO. 2
Source:Peoples Daily Online
 
Nepal revamps tourist marketing strategy
Source:Bangkok Post
   
Contenders Jockey as BofA Decision Nears
TBWA\C\D Adds Sara Lee's Senseo
4 Remain in $60-80 Mil. Lipitor Review
Random House, Stewart in Placement Pact
Source: Ad Week
   
WPP chief warns of 'two-speed' advertising industry
Source: Telegraph
   
New York Speeds Up Ad Replacement
Source: New York Times
   
ASAI upholds Eircom ad complaints
Source: Sunday Business Post, Ireland
On Advertising: For Kodak, adieu comfy, hello cool
Source: IHT
   
Fairfax Second-Half Profit Increases 11% on Advertising Demand
Source: Bloomberg
   
YellowPages.com Taps GSD&M For Branding Effort
Report: Adware Less Prevalent, Harder To Remove
Station Deals Pick Up Amid Slow-Moving Ad Market
Source: Media Post
   
Agassi, Graf to Do Another Ad Together
Source: Chicago Tribune
   
Stefano Hatfield on Advertising
Source: Independent
   
Court to scrutinise IR ad campaign legality
Source:ABC Online
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