Cable TV

Asian TV homes in the US increase by 3.2%: Nielsen

MUMBAI: Nielsen Media Research's new findings revealed that the number of ethnic television homes in the US has increased significantly since last year.

Because of more people migrating to the South and Western regions of the US, Nielsen is reporting many shifts in its local market rankings. Among the ethnic population, the number of Asian television homes increased the most by 3.2 per cent to 4.22 million. Last year the number stood at 4.09 million.


On the other hand, the number of Hispanic television homes in the US increased by 2.9 per cent to 11.23 million (against last year's 10.91 million) and African American television homes increased by 0.8 per cent to 13.28 million (against last year's 13.17 million).

Nielsen has estimated the total number of television households within the US (including Alaska and Hawaii) as 110.2 million now, which was an increase of 1/2 per cent over last year. These estimates, which are projected to 1 January, 2006, will be used for the entire 2005-2006 television season.


Nielsen's new national universe estimates also reflect the aging of the baby boom generation. The US Census Bureau defines the baby boomers as persons born in the post-World War II period from 1946 to 1964 when the US birth rates were at record high levels.

In 2006, the oldest boomers will reach age 60, while the youngest will reach age 42. While the per cent of total persons in US TV Homes increased by approximately one per cent, there were larger per cent increases in the number of persons over age 55.

Also, many of the local television markets increasing in Nielsen's Designated Market Area (DMA) rank are in the southern and western regions of the United States. This movement is attributed to many people recently migrating south and west, and is consistent with the population growth estimates recently released by the US Census Bureau. According to the most recent US Census Bureau estimates, 60 of the 100 fastest growing counties were in the southern portion of the US and 23 were in the west.

The following is a list of the more notable changes at the top of Nielsen's DMA ranking:

  • Houston moves into the top 10 TV markets
  • Tampa-St. Petersburg moves up to No. 12
  • Phoenix moves up to No. 14
  • Portland, Oregon moves up to No. 23
  • Charlotte moves up to No. 27
  • Columbus, Ohio moves up two spots to No. 32
  • West Palm Beach-Ft. Pierce moves up to No. 38
  • Harrisburg-Lancaster-Lebanon-York moves up to No. 41
  • Albuquerque-Santa Fe moves up to No. 46
  • Las Vegas moves up three spots to #48
  • Greensboro-High Point-Winston Salem moves up to No. 47

Nielsen Media Research annually reports television household estimates each September based on information from a variety of sources, including Claritas, the United States Census Bureau, and Nielsen Media Research's own television samples.


Latest Reads
Q2-17: Higher subscription revenue, activation fees boosts Ortel revenue

BENGALURU: The Bibhu Prasad Rath led regional cable television and broadband internet player Ortel Communications Limited (Ortel) reported 17.3 percent year-over-year (y-o-y) growth in total revenue from operations (TIO) for the quarter ended 30 September 2016 (Q2-17, current quarter). Quarter-...

Cable TV Multi System Operators
Competition regulator okays Goldman Sachs stake purchase in Den Networks

Investment banking major Goldman Sachs has received the Competition Commission's approval to increase its stake in Den Networks to over 24 per cent by acquiring additional shares through preferential allotment route.

Cable TV Multi System Operators
DAS petitions challenging constitutional provisions listed for 3 November

With the division bench taking cognisance of several cases relating the digital addressable system (DAS) Phase III which challenge constitutional provisions, the Delhi High Court will hear the DAS cases on 3 November, 2016

Cable TV DAS
MSOs finally cross 1000 as pan-India DAS deadline nears

With less than three months to go for the deadline of the final phase which will complete cable digitlization all over the country, the total number of multi-system operators has finally crossed 1000 with 774 getting provisional licences till 30 September 2016.

Cable TV Multi System Operators
Several DAS III petitions may be transferred to Division Bench of Delhi High Court

NEW DELHI: The Digital Addressable System (DAS) Phase III legal wrangle is moving on, albeit slowly and steadily.  Lawyers appearing on behalf of the multi-system cable TV operators (MSO) will inform a single-judge bench of the Delhi High Court about a large volume of cases relating to DAS III...

Cable TV DAS
Going a la carte with Star and Indiacast has helped: Bibhu Prasad Rath

Bhibu Rath heads one of the small regional cable TV players in the TV distribution business: Ortel Communications. The MSO began as a local player in the state of Odisha. But, it has since spread into neighboring states such as Chattishgarh, West Bengal, Andhra Pradesh and Telangana. In fact, it...

Cable TV Multi System Operators
Bihar govt trebles cable TV entertainment tax to Rs 50

Even as the government is working on subsuming entertainment and other incidental taxes into a goods and service tax (GST) which would be around 18 per cent, cable TV subscribers in Bihar are about to be delivered a blow to their wallets.

Cable TV Multi System Operators
DEN seeks Goldman Sachs investment nod from shareholders

MUMBAI: Leading Indian multisystem cable TV operator (MSO) DEN Networks –promoted by Sameer Manchanda- which got its board’s nod to issue another 1.58 crore shares at a price of Rs 90 per share to existing investor Goldman Sachs is now seeking shareholder approval for the same through an...

Cable TV Multi System Operators
NXT Digital-InCable merger gets shareholder nod; D’Silva bemoans lack of ecosystem support

MUMBAI: Hinduja Ventures Ltd’s (HVL’s) proposal to demerge its NXT Digital headend in the sky (HITS) business from its subsidiary Grant Investrade Ltd (GIL) and merge it into its cable TV MSO offshoot Indusind Media & Communications Ltd (IMCL) got the thumbs up from its shareholders at its...

Cable TV Multi System Operators

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories