24 August 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 77



Adex Analysis

Clock advertising on TV down 94% in H1 2005
Clock advertising on TV undergoes de-growth of 38% in 2004 compared to 2003.

Media, Advertising & Marketing Watch
Rajesh Sawhney is Reliance Ent president
Times Internet COO Rajesh Sawhney has joined Reliance Entertainment as president.

Mediaware launches TV deals management software
Mediaware Infotech, has announced its 'Television Deals Management Module', a software that claims to help media buyers record their deal details through the tools provided to store crucial data pertaining to each TV deal.

Sony, Toshiba fail to agree on unified DVD format
After months of negotiations, plans for a unified format for next-generation DVDs have been scrapped after the competing groups - Sony and Toshiba - failed to reach an agreement.

Khalsa World targets end-September launch

AFL WiZ signed on delivery partner for indya.com

Mudra work on Henkel’s Magikleen Oxy Power

Nokia and Bharti in $125 mn deal for service expansn

Sony Electronics unveils LCD HDTV sub-brand 'Bravia'

Clear Channel moves to Accipiter's AdManager

Guest Speak
Move Over B2B, B2C -- It's M2E Time
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (07/08/2005 to 13/08/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (07/08/2005 to 13/08/2005)
Ten Sports
Star Plus
Star One
Sun TV
Sony Entertainment

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Today's Newsbreakers.......India
Mudra to handle Henkel's new brand Magikleen Oxy Power
Bharti in $125-m deal with Nokia for rural network expansion
Marico enters men's grooming with after-shower hair cream — Yuvraj Singh to endorse brand
AI to revamp brand image
Source: The Hindu Business Line
   
   
Plan to bar foreign channels beaming local ads
Source:Chennai Online
   
Bharti, Nokia ink Rs 580 cr deal
Creamline Dairy launches homogenised toned milk
A fight to the finish
Winning readers
Source:Business Standard
 
'Ad revenue drives TV programs'
Source:Hindustan Times
Everest wins India Infoline business
Reliance Infocomm sells itself as a saviour
Satish Ramachandran of Ambience Publicis to join FCB-Ulka
O&M, Grey, Bates shine at the sixth Sangbad Pratidin Srijon Samman Awards
Source: Agency Faqs
   
Names people play
Asian consumers love home brands
Age of the Mpire
Bob well done?
Solo career
He will give you the mask you desire
Where there’s a job, there’s a way
Shock & Awe
Coke is all around
Second time lucky?
Assault on Oz
Source: Economic Times (Brand Equity)
International News
Viacom, Yahoo sign advertising, Web search deal
Source: Reuters
   
Heineken Taps StrawberryFrog
Legacy Scores Legal Victory
BBH Names Harty Chairman
Source: Ad Week
   
FalComm appointed as sole agent in KSA for Media and Marketing Show
Source: Strategiy
   
U.K. Advertisers Send Video Ads to Phone Screens
Source: MarketingVOX
   
Media professionals wanted for charity trusteeships
Source:Media Week (UK)
   
Horror movie advertising 'banned' by US film censor
Source: Brand Republic Bulletin
   
Leaked advice adds to IR ad case, Labor says
Source:ABC Online
   
Baking Group Hopes To Rise With New Agency
Source: Brand week
TBWA\RAAD appoints new creative director for Dubai office
Source: AME Info
   
Rich Hamilton Takes Leave From Zenith-Optimedia Post
Source: Media Week (US)
   
Macmillan Cancer Relief taps deliaonline for first digital ad campaign
Source: Digital Bulletin
   
Publicis Forms Media Ventures Unit, Will Take Stakes In New Media, Technology
Newspaper Ad Spending Climbs, Albeit Mostly Online
Source: Media Post
   
Tobacco ad laws loosened
Source:Globe and Mail
 
Green Lights and Red Flags: FTC Rules of the Road for Advertisers
Source:Federal Trade Commission
   
Call to curb roadside advertising
Source:BBC
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