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Have
you taken my appointment yet? - A study on programme promos
TV Pulse 2005: A study on the relationship between creative
elements of a promo and audience intention to walk-in to the program.
Media, Advertising
& Marketing Watch
Industry
plugs for advanced ratings systems
Star's Mukerjea, MediaCom's Sohrabji, Hawkins' Vasudeva,
HLL's Welde agree on the need for advanced ratings systems.
DD's
DTH to offer 100 channels by 2006
Pubcaster DD's free to air DTH service will offer 100 channels
by next year, says I&B minister Jaipal Reddy.
ASCI
appoints Ram Poddar as new chairman
Samsung
to lead market through technology innovation
Lux
kicks off 75th year celebrations with promotion
Havas'
revenue for first half of 2005 declines 6 %
Special Report
TV favourite choice of Asians amongst media for news: Synovate study
When it comes to accessing news, TV retains top spot; digital
media & newspapers 2nd most popular medium: Synovate
Guest Speak
The
World's Largest Factory
NASEEM JAVED's Westside View
TV
Ratings
Top 10 Programmes (14/08/2005 to 20/08/2005)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top
100 Programmes (14/08/2005 to 20/08/2005)
Star
Plus
Star
One
Sun
TV
Sony
Entertainment
Gemini
TV
Star
Gold
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Source: www.indiantelevision.com
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The Ad Linx Reporter is an Indian Television
Dot Com publication.