1 September 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 83



Media, Advertising & Marketing Watch






Toon Disney Hindi unveils media campaign
The 360 degree campaign announces the arrival of Toon Disney Hindi; rolls out campaign in 25 metros and mini metros.

No bids decision till 8 September: BCCI
Indian cricket board assured Delhi HC it would'nt decide on domestic cricket rights till 8 Sept; Zee had moved court against BCCI.

Collaboration is the way forward for media agencies: Sam Balsara
According to Sam Balsara , the way forward for media agencies is collaboration rather than back to bundling.

Sahara One's Filmy appoints AMO as creative agency

Broadcast News awards creative duty to rmg David

Ravneet Phokela is Nokia's global markt manager

JWT ropes Matchett as chief creative officer

Sony tops Harris list of best brands in the US again

Stanley Seating brings La-Z-Boy to India

Hrithik Roshan is John Players' brand ambassador

Guest Speak
Move Over B2B, B2C -- It's M2E Time
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (14/08/2005 to 20/08/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (14/08/2005 to 20/08/2005)
Star Plus
Star One
Sun TV
Sony Entertainment
Gemini TV
Star Gold

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Today's Newsbreakers.......India
rmg david bags India Broadcast ad account
Bruce Matchett is JWT's new creative chief
O&M to handle luxury footwear brand LLOYD
Air India signs deal with Thales for in-flight entertainment system
New name, logo for Net4India
Sanyo-BPL plans new strategy
Source: The Hindu Business Line
   
   
One thing celebrities will not endorse — FBT
Singleton O&M’s Bruce Matchett to join JWT India
New improved East India Co
'We use celebrities judiciously’
Cleanse it like Beckham
Source:Financial Express
   
India Inc to spend Rs 15 cr FBT on celeb endorsements
Source:Indian Express
Continental Airlines signs Publicis India as its creative communication partner
rmg david bags the creative duties for Broadcast News
AMO Communications wins SaharaOne’s ‘Filmy’ business
USP Age’s founding editor A B Ravi moves to CNBC-TV18
Source: Agency Faqs
   
Bruce Matchett is now JWT India’s chief creative officer
Kyuki saas loves to buy bahu's choice
Source:Economic Times
   
Big, real and beautiful
Getting `Apraised'
The Government and advertising
Air India
A brand news challenge
The subtle and the direct
Heinz to sauce it up
Source: Catalyst
International News
Arbitron Creates Ad/Agency Advisory Council
Source:Media Week (US)
 
Google expands into offline ads
Source:USA Today
   
Omnicom Wins BofA's $600 Mil. Account
McDonald's Taps Dillon as New CMO
Frito-Lay Exec Set to Join Wal-Mart
Cossette Buys Stake in London Agency
Crystal Coast Picks Zimmerman Agency
Source: Ad Week
   
London Biscuits inks pact with Walt Disney for cartoon rights
Source: The Star Online
   
Regional press online ad revenues in dramatic rise
Source:Media Week, UK
   
Match.com invests £3m in first major UK offline advertising push
Source: Digital Bulletin,
Nielsen: Online Ad Spend Soars 12.6 Percent
Drugs Kick Consumer Ad Habit: No. 2 Ad Category Flat During First Half
Unicast Upgrades Ad Platform
Online Display Climbs Twice The Rate Of Overall Ad Economy, ISPs Boost Spending In Other Media
Source: Media Post
   
Bank of America moves ad account to Omnicom
Web expansion offsets weak Johnston's ad sales
Source: Reuters
   
Napster ad gets a resounding "no" from viewers
Source: CRN Canada
   
83m tuned in to Katrina landfall coverage
Source: Digital spy (UK)
   
VH1, P&G Team Up To Support Music Education in Public Schools
Corona's New Promotion is Miles Away from Ordinary…and the Sea
Source:Brand Week

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