2 May 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 98


 

Media, Advertising & Marketing Watch



McCann gaga at the Mirchi Kaan Awards
The agency bagged 13 out of the 28 awards that were handed out. The agency also won the Radio Agency of the Year and the prestigious Crystal Award of the Year for its client Hanes (Sara Lee Apparels).

JWT Mumbai wins Stevie Award in New York
JWT Mumbai has been the only Indian advertising agency to be honoured by a Stevie Award - The International Business Awards - in New York for the ad created for the Philips - ‘Bada TV’ and a finalist certification for the Philips DVD - Ramukaka’ TVCs.

BBC World Service launches e-marktg campaign
The BBC World Service is launching its first major direct e-marketing campaign. This builds on the success of its e-newsletters sent to thousands of listeners across the world.

DTCM unveils marketing campaign ‘Dubai Heart’

Shemaroo releases 'Tango Charlie' on DVD, VCD

'Tehelka' crosses 100,000 copies within a year

Chaba to head General Motors India

Media Direction bags SBI Mutual Fund AOR

O2 Asia launches Xphone II Smartphone

Guest Speak
Seven New Laws of Global Marketing
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (10 April 2005 to 16 April 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (10 April 2005 to 16 April 2005)
Star Plus
Sony Entertainment
DD Sports
DD1
Sun TV
Gemini TV

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Today's Newsbreakers.......India
Minitha Saxena is President of Ad Club Madras
Source:Hindu Business Line
   
Andhra to zoom in on seed firms’ ad claims
Less is more
Source:Financial Express
   
   
Lotto Sport launches its products in Hyderabad
Source:Business Standard
 
No sponsors yet for India-Pakistan football series
Lenovo set to become a global brand
Source:Economic Times
Everest Brand Solutions bags ING Vysya Mutual Funds biz
McCann-Erickson is ‘Agency of the Year’ again at Mirchi Kaan
JWT Mumbai wins Stevie Award in New York
IRS redefines socio economic classification of Indian consumers
IRS takes television audience measurement to rural areas
Source:Agency Faqs
   
ONGC to sponsor World Youth championship
  Source:The Hindu
   
On Day 1, neon signs, hoardings stay aglow
  Source:Indian Express
International News
Dubai Bank selects Grey Worldwide as advertising agency
  Source: AME Info
   
Havas Urges Shareholders to Veto Bollore Proposal
E-Loan Tries 'Radical' Departure
Clear Channel Spins Off Units
  Source: Ad Week
   
Internet Ad Spending Soars To $9.6 Billion
Online Sets Ad Record, Is Now Bigger Than The Network Upfront
NBC, Cable Industry Begin Parental Control Campaign
CNET Bans Adware On Download.com
  Source:Media Post
   
Clubs to cash in on mobile advertising
  Source:Times Online
On advertising: Searching for the right tone
Print industry strikes back in ad campaign
  Source: IHT
   
Airlines told to advertise full fares
  Source:The Australian
   
Clear Channel billboard boss quits
MPG appoints Warner for marketing role
Manning Gottlieb OMD wins Sony BMG account
  Source: Media Week (UK)
   
The force is with 'Star Wars' promotions, merchandise
  Source: DetNews.com
   
US Ad Blitz Dismisses Obesity Threat as ‘Hype’
  Source:Epoch Times

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