12 December 2005 Newsletter Subscription Email this Page Volume 14 - Issue No: 51

Media, Advertising & Marketing Watch

Sony goes the whole hog to market 'Deal Ya No Deal'
Viral marketing, ground activities, contests and cross media tie-ups take center stage on Sony's 'Deal Ya No Deal.'

'Aap Jaisa Koi' to mark SET's 10th anniversary

ETC Punjabi to enter Australia & New Zealand
Zee Telefilms plans to launch its regional channel ETC Punjabi in Australia and New Zealand by the end of this fiscal.

Special Report
Zee Sports - getting a move on
Inspired by latest gains, channel looks at a 2-year time frame to break even; localisation to play key role.

Lakme Fashion Week twice a year from 2006

Internet advtg spends to double its share by 2010

TNS India to launch 'Money Marketing Insights'

Ultra ties-up with Harvey Entertainment

ESS to t'cast live A1 Grand Prix Championship Dubai

Yahoo & Nvidia launch animated music video tool

Guest Speak
From a Print-Society to a Cyber-Society
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (20/11/2005 to 26/11/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20/11/2005 to 26/11/2005)
Star Plus
DD Sports
Star One
Sun TV
Sony Entertainment
DD1

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Today's Newsbreakers.......India
Condom ads should be telecast during prime time: PAC
Source: Press Trust of India
   
CPM defends CMRL advertisement
Source: NewIndPress
 
Ad-men will pay to cover their rears
Jagatjit Inds not to use Blenders Pride name
Source:Business Standard
   
Will he hit records as brand Sachin?
‘Media, ad agency to be under one roof’
Source: Economic Times
   
CPI(M) flayed for carrying ad in party document
Source: The Hindu
   
New golden age in ad targeting is 35
Source: DNA
   
Left parties preparing plan to identify sources to fund NIF — To press for review of Govt sops to industrial units
BharatMatrimony Group launches property portal
Source: The Hindu Business Line
India’s daily dose of emotion: ‘The Times of India’
INCommunications bags Tehelka
Bengali magazine ‘Sananda’ to don a new look
CNBC-TV18 launches sequel to ‘Wizards of Dalal Street’
Prime Minister emphasises the role of Indian media in development and empowerment
Source: Agency Faqs
 
   
Interpublic Names Marjorie Altschuler EVP, Chief Growth Officer
Source:Onlypunjab.com
   
Ten Sports bowls a googly before Pak tour
It’s raining game shows
Ad gurus champion strategic use of media in 2006
Private labels still to make a mark in India: ACNielsen
Advertising enters storylines; meet Nokia in video games
Source: Financial Express
International News
On Advertising: Billboards paint the town pink
Source:IHT
   
Dublin ad company seeks €15m for forecourt screens
Source:Times Online (UK)
   
WPP's Grey Global, IPG Settle Lawsuit
BBDO Enlists Account Director on GE
IPG Appoints Chief Growth Officer
Source: Ad Week
   
Illustrated London News Group wins award for GNER site
Digital take-up reaches two thirds of UK homes
Lund appointed as Advertising Association chairman
  Source:Media Week (UK)
   
Havas shares gain on hopes for strategy plan
Advertisers explore virtual video game frontier
Source:Reuters
BROADCASTING: Monitoring system looks for advertising and music
Source:The Nation - Thailand
   
Search Execs: Big Brands Muscling Out Small Players
Network Ratings Race Is Like Night And Day, Especially If You Look At Day
Study: Ad Clutter Mounts On Cell Phones, But Reception Is Better
Source: Media Post
   
Iran advertising-marketing offices in 14 states
Source:IranMania News
   
BT Makes VoIP Advertising and Branding Plans
Source:Teleclick.ca, Canada
   
Adsignal Launches iRadiomedia
Source:iMedia Connection
   
Advertising Show offering ad-free podcasting
Source:Houston Business Journal

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