17 May 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 9

Media, Advertising & Marketing Watch



Zoom kicks off fresh marketing initiatives
To promote its weekend programmes, Zoom gets into an overdrive with cross promotional marketing initiatives.

'Rihhaee' bets on 'outdoors' to drive sampling
Sony's 'Rihhaee' hogging Mumbai's hoardings as efforts to spruce sampling into second three-week campaign.

Nutrine launches Éclair Hazelnut in Re 1 segment
Chennai-based Nutrine Confectionery Company has launched Nutrine Éclair Hazelnut in Bangalore, entering the Re 1 segment that has so far been dominated by Cadbury's.

Broadcast News buys studio space

Discovery, BBC to co-produce tsunami docu

Guest Speak
Seven New Laws of Global Marketing
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (01 May 2005 to 07 May 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (01 May 2005 to 07 May 2005)
Star Plus
Sony Entertainment
Sun TV
Star Gold
Gemini TV

Click here to subscribe for free!

Source: www.indiantelevision.com
Today's Newsbreakers.......India
Star India to charge 50% premium on prime time ad rates
Taj Web site bags award
IRFT campaign to raise awareness on fair trade concept
Height of promotion?
Parle rejigs Hide & Seek variants again
Source: The Hindu Business Line
   
   
Foreign babes sex up Indian ad circles
Infosys brand value double in '05
Source:Economic Times
Only four Indian entries shortlisted at Clio 2005
Grey Delhi spruces up creative team
Sony claims leadership in early evening slot
History is not all black and white
Source:Agency Faqs
 
   
KBC-II advtg spots at 50% premium to primetime rates
Source:Financial Express
   
Nutrine pushes for share in Re 1 segment
Healthy sales vs a healthy brand
Source:Business Standard
International News
MSN Doubles Ad Council Ad Space Support to $7M
  Source:DM News
   
Saatchi Launches R&D Think Tank
List Delayed in Unilever Pitch
WellPoint Passes 7 Shops to Next Round
Bayer Agrees to Halt Ads For Aleve
AmEx Enlists Winslet for TV Spot
Big Chill on Tap From Publicis for Stoli Vodka
  Source: Ad Week
   
Y&R in running for Tiger's UK advertising account
  Source:Brand Republic Bulletin
   
Bayer Stopping Ads For Aleve
  Source: Brand Week
   
Journal Register Company Reports Period Four Advertising Revenues
  Source:Business Wire UK
Philips spends $100 million more on advertising
  Source:Reuters
   
'Canadians expect better' from ad deals, Fraser says
Source: Globe and Mail
   
Ad Biggie Secures Half Billion Dollars In Upfront Deals
Magazines Take Wraps Off 'Covers,' Latest Salvo Aimed At Madison Ave.
'Live' Imitates Art Imitating Life In Dominos Ad Spoof
  Source:Media Post
   
CNN.com Seeks More Visitors, Ad Dollars with Free News Videos
  Source:MarketingVOX
   
Advertisers not spending on iffy NHL
  Source:Monsters and Critics
   
Meet the Fockers DVD launch backed with new online ad format
  Source:Digital Bulletin
Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across not cross various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.  Subscribe to this Newsletter: Click here
For Feedback: Click here
Unsubscribe to this Newsletter: Click here
For Archives: Click here
Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
Tel: 0091-22-2673 0660 Fax: 0091-22-2674 0644
The Ad Linx Reporter is an Indian Television Dot Com publication.
© 2001-2005 All Rights Reserved
www.indiantelevision.com
*If you are not able to see the mailer, please click here