16 May 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 8

Special Report



In the name of God...
Kerala Tourism's new advertising campaign stresses on Kerala themes; TVCs to hit tube in June.

Media, Advertising & Marketing Watch
Max to focus on afternoon & Sunday blocks
The plan ahead for the movie channel is fist the `Afternoon Festival' in June and then the Sunday vertical in August.

Interpublic creates post of media biz CEO
Interpublic Group of Cos. Inc. has created a post of chairman and chief executive media business and has filled it up by roping in former MTV Networks executive Mark Rosenthal.

CVL Srinivas elevated to Maxus head Asia-Pacific

Coke to unveil new campaign with Aamir

Kannada actor to promote Shaw Wallace beer

Guest Speak
Seven New Laws of Global Marketing
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (24 April 2005 to 30 April 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (24 April 2005 to 30 April 2005)
Star Plus
Sony Entertainment
Sun TV
Zee TV
Gemini TV

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Today's Newsbreakers.......India
Sexy babes imported from Russia for just 2K!
TME brings in Sushma Jhaveri
Source:Economic Times
   
   
Net ad pie beckons film & TV
Source:Telegraph
   
Kirloskar Electric can use logo, trademark
Infosys brand value soars 73 pc to Rs 14,153 crore
Source: The Hindu Business Line
Leo Burnett bags Glycodin account
LIC media pitch gets underway
Dentsu Communications wins i-mate mandate
History is not all black and white
Source:Agency Faqs
 
   
‘BCCI may talk to players so that their ads don’t affect ...
Source:Indian Express
   
Agro Tech to focus on strategic brands
Source:Business Standard
International News
On Advertising: Lenovo tries to win the West
  Source:IHT
   
Alliance Media concludes purchase of Monier Outdoor Advertising
  Source:Africa Leader
   
Carl's Jr. Readies 'Hot' Paris Hilton Spot
Heineken USA Chief Marketer Resigns
  Source: Ad Week
   
ZenithOptimedia to lose Paramount Home Entertainment media account
Media Week unveils new editor
888.com to sponsor Khan fight
JCDecaux overhauls sales team
  Source:Media Week (UK)
   
Family of Australian hostage starts advertising blitz in Iraq
  Source:Channel NewsAsia
Chinese broadcast media to refuse illegal, immoral advertisements
  Source:People's Daily Online
   
PPC Advertising Connects to Conversion Rate
Source: ClickZ News
   
FTC Honcho Praises Spitzer's Suit Against Adware Purveyor
  Source: Media Post
   
Martha shops show to advertising execs
  Source:Miami Herald
   
FPA concerned over misleading advertising about Choice
  Source:The Financial Standard, Australia
   
Wal-Mart apologizes for ad
  Source:Big News Network
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