14 January 2008Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 87








Media, Advertising & Marketing Watch
Firangi inks deal with Globo TV; schedules Feb launch
 Sahara's yet to be launched World TV channel Firangi picks up 1,000+ hours of drama content from Globo TV; targets February launch.
 

News broadcasters look to finalise content code before month-end
 News broadcasters working to finalise Content Code before month end; IBF convenes meeting early next week to discuss issue.

Becil audit clears Cas implementation, Trai wants fine-tuning
 Broadcast Engineers Consultancy India Ltd ask MSOs to improve certain aspects of functioning to meet QoS standards of Trai.

'From 'Small Big' company to 'Big Small' company'
 Group saw tremendous 'competency expansion' - Lakshmi Narsimhan, Head, Business Development, Network18.

Ad Club Bombay screens Cannes Lions 2007

Phoenix assigns marcomm duties for ‘Market City’ to RMG

Sachin teams up with real estate company Samira Habitats

Hyundai i10 car of year at NDTV Profit Car & Bike awards

CNBC TV18, IBN7 partner Standard Chartered Marathon

Red Bee appoints Poulter executive commercial director

Disney ABC signs a VOD deal with Gogeco Cable
Cry to use Mumbai Marathon to campaign on free child education

UK soccer club Arsenal to launch TV channel on 14 January

Zapak launches ATM Cash Contest

US consumer electronics sales to reach $171 bn this year

Force India looks to create fan platform with Club Force

Social networking sites slow, inaccessible: WatchMouse

TV Ratings
Top 10 Programmes (23/12/2007 to 29/12/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (23/12/2007 to 29/12/2007)
Star Plus
Zee TV
Sun TV
Maa Telugu
MAX

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• HT, Bhaskar, Jagran eye shares-for-ad divisions
    		• Zee for mobile TV on 3G
    		• Hybrid Scorpio will take on Land Rover
    		• Bajaj Auto to launch KTM sport bikes with cheaper price tags
    Source: Business-Standard
     
    		• CSR Advertising | Doing good to look good
    Source: Livemint
     
    		• TV on the go
    Source: Financial Express
     
    		• Four bidders for IPL TV rights
    		• France mulls over idea to end public TV ads from '09
    Source: Times of India
      
    		• New stars of the silver screen
    		• ADAG activates co channels for power IPO tunes
    		• Final match for IPL media rights on Monday
    		• IFC to invest Rs 150 cr for movie distribution right
    		• Godrej looks to Future tie-up for rural retail
    		• Advertisers go gaga over tattoos
    Source: Economic Times
     
    		• Firm urged to withdraw advertisement on cigarette
    Source: The Hindu
     
    International News
    		• Unilever's Magnum Moves to Lowe
    		• Why CondeNet Is Banking on Facebook
    		• J&J Reaches Out on Rembrandt
    		• WSJ.com Gives Away More Content
    		• Study: Traffic to Video Sites Doubles
    Source: Ad Week
     
    		• New Sequoia SUV Ads Shoot for the Stars
    		• Fox Soccer Channel, Corona Team Up
    		• Strike-Stymied Advertisers Eyeing TV Sports
    Source: Brand Week
     
    		• Fox Plots CC Radio Site Promo Blitz for 'Idol'
    		• PHD Consolidates Strategic Planning Unit
    Source: Media Week
     
    		• Clinton launches new ad in Nevada and South Carolina
    Source: CNN
     
    		• Super Bowl may be boon for weary TV advertisers
    Source: Reuters
     
    		• Advertising veteran to explore creative process at AdFed event
    Source: Bizjournals.com
     
    		• Man in Anti-Smoking Ads Still Smokes
    Source: AP
     
    		• Saatchi gears up for leaner times ahead
    Source: Telegraph
    		• TV Advertising Up 11% in 2009, BIA Says
    Source: TV Week
     
    		• Claire Beale On Advertising: Jamie Oliver's fowl outburst has left Sainsbury's smoothing feathers
    Source: Independent
     
    		• Russian government proposes total ban on tobacco advertising
    Source: Kyiv Post
     
    		• Publicis sees limited risk of French TV ad change
    Source: Reuters
     
    		• Palm oil ads not misleading, council tells British watchdog
    Source: Malaysia Star
     
    		• Wapple unveils mobile advertising
    Source: 999 Today
     
    		• AP launches online advertising tool
    Source: Direct Traffic Media
     
    		• Publicis aims to buy Adler Chomsky ad agency, again
    		• Jewish group blasts mag for rejecting ad on Israeli women in power
    Source: Haaretz
     
    		• Publicis Groupe Founder Marcel Bleustein-Blanchet First Frenchman Inducted Into "Advertising Hall of Fame"
    Source: CNN Money
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