'South
accounts for less that 25 per cent of the overall advertising market'
Interview
with O&M South President R Krishna Mohan
Media, Advertising &
Marketing Watch
Star
Plus aims for a TRP of 7 for 'Millie'
'Millie' the latest offering from Star Plus is positioned
as a show that will appeal to 6 - 60 years target group.
Special
Report
Dubbing a success story
It's boom time in TV's language dubbing, but returns are
sliding due to mkt fragmentation.
McDonalds
attracts Indians with music
Pepsi
unveils 'bubbly' new ad campaign with King Khan
Airtel
campaign pits Sachin against SRK
Yahoo!
India offers users 1GB storage
Corporates
to maximise ROI via sports marketing
NoMarks
cream voted "most preferred brand'
Shemaroo
releases 'Socha Na Tha' on DVD, VCD
Coffee
Day announces Young Achievers' Scholarship
Barista
forays into retailing on highways
Air
Deccan inks pact with HPCL
Guest Speak
Two
Masters of IBM Name Brand?
Think
NASEEM JAVED's Westside View
TV
Ratings
Top 10 Programmes (06 March 2005 to 12 March 2005)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top
100 Programmes (06 March 2005 to 12 March 2005)
Star
Plus
Sony
Entertainment
Sun
TV
Zee
Cinema
DD
Sports
DD1
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