Indiantelevision.com's The Ad Linx Reporter dated 30 April 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

IPL ratings hold steady
IPL gets average of 4.6 TVR for matches from 18-25 April; this is below 4.8 average TVR that 1st edition got.

Star Plus bounces back to No. 1
Riding high on films, Star Plus leads with 280 GRPs for week ended 25 April; Colors lags behind with 256 GRPs.

Real content head Gitanjali Murari exits
Real Global Broadcasting prez Sharada Sunder to oversee content of channel till a replacement is found.

TV Ratings
Top 10 Programmes (12/04/2009 to 18/04/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Ybrant Digital acquires Argentine company
	Denim exports rise by 15 per cent
	Unilever buys Baltimor's sauces business
	The MobileStore to launch own label
	Source: Business Standard

	Gateway to a new brand
	Break-out brands
	Dabur’s Q4 consolidated net up 28%
	Revenue dept queries Vodafone’s tower plan
	Source: Hindu Business Line

	India Inc lines up mega ad splash
	Source: Economic Times

	Time Warner profit falls 14% as ad sales decline
	Source: Financial Express



	USA Network introduces new iPhone game
	Source: What is the World

	Kings XI Punjab pip Mumbai Indians in IPL thriller
	Source: Hindustan Times

	A brand has to fit into a human purpose
	IPL: too much of a good thing
	Source: Livemint

	Ybrant Digital Acquires dream ad, the Leading Ad Network with a Strong Regional Presence in Latin America
	Source: Tech Whack

International News

	Dan Wieden Makes Impassioned Diversity Pitch at 4A's
	TGI Friday's Mulls 4
	CFOs Aren't Big Fans of Marketing
	Sony's Crackle Adds Content
	Travelocity Works for the Weekend
	Publicis Reports Mixed Q1 Results
	More Change at Cliff Freeman
	For Teleflora, Talk Is Cheap
	PlaceVine, Double Fusion Strike Ad Deal
	Time Warner Q1 Profit Dips 14.3%
	Source: Ad Week

	Travelocity Effort Focuses on Weekend Getaways
	Teleflora Brings Back 'Talking Flowers' for Mother's Day
	How Harley-Davidson Drives Mobile Marketing, Facebook
	Toys 'R' Us Becomes Packaged Goods Retailer
	Source: Brand Week

	Google president of display ads to leave company
	Cineworld says box office up, advertising down
	Source: Reuters

	Loans adverts go under microscope
	Source: BBC News

	Outdoor advertising runs out of growth steam
	Source: Business Daily Africa

	Sky to launch Green Button advertising
	Source: Businessandleadership.com

	Time Warner profit down on weak ad sales
	Source: The West

	AB InBev to cut Olympic TV ad spending in half
	Source: The Gloab and Mail

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