Indiantelevision.com Team

(29 April 2009 6:30 pm)

MUMBAI: Sugar-free chewing gum brand Orbit, which is also the official chewing gum partner of all the Indian Premier League (IPL) teams, has announced opportunities for its consumers and cricket lovers to win free tickets to IPL matches in South Africa.

This has been made possible via contests over mobile as well as web platform through which consumers can win daily prizes ranging from Orbit merchandise to free tickets for IPL matches in South Africa.

To participate, one can visit Orbit’s cricket website or SMS ‘Orbit’ to 58888 and answer questions on cricket with two runs being scored for each correct answer.

Participants do not lose their scores even if they log out prematurely. The company says that the backend system ensures seamless integration whereby a person can play the game today and leave after answering just five questions. When the person re-enters at a later date, question number six – the last unanswered question – pops up so that the person can resume play without any apparent interruption.

Even if a participant switches from web play to mobile or vice versa, the last data still comes into play seamlessly.

Wrigley India marketing director Himanshu Khanna says, “With most cricket lovers unable to watch the matches live at the venue, it made perfect cricketing sense to hold these exciting consumer contests on www.orbitcricketmania.com which would allow participants to try and utilise their cricketing knowledge and the love for the game to win free tickets to IPL matches in South Africa.”

There are 100 winners each day and 80 top scorers every week. Besides the free match tickets, the other prizes include goodies from Orbit, a chance to meet the players and Cricket Alerts. The offer is, however, only valid on Orbit Cricket Mania special blister packs.

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