20 February 2008Newsletter SubscriptionEmail this Page

Volume 20 - Issue No: 14











Adex Analysis

Snapshot on Airline sector ads on TV in 2007
Airline sector advertising on TV grew by 6 per cent in 2007 over 2005 - AdEx Analysis.

 

Media, Advertising & Marketing Watch
Stage set for IPL auction, 80 cricketers up for 'sale'
BCCI to put 80 cricketers on auction for IPL franchises; the open bid process kicks off at 11 am and will last for 12 hours.

GMR launches its IPL team 'Delhi Daredevils'

Indian promoters file petition in Mumbai HC against Sony
Indian promoters of Sony Entertainment Television have petitioned the Bombay High Court, questioning the board's capital call to its shareholders for infusing $40 million.

Hathway to launch DVR, selects NDS
Hathway Cable & Datacom is set to launch India's first cable digital video recorder service this year with NDS XTV DVR technology; Humax is STB supplier.

Comment
Govt case for administered content code gains ground
This is a hard truth that otherwise responsible news network heads accede to in private but refuse to acknowledge in public.

Ford Endeavour Thunder+ enters the premium SUV market

Red FM campaigning for Bajate Raho Awards

Imtiaz Ali directs TVC for Fortune Refined Soya Oil

Kotak Life Insurance launches new ad campaign

Saatchi & Saatchi re-equips India management team

Hyundai's Super Bowl ads yield highest positive impact

MTVN acquires Babunga.com to expand parental reach

Star Plus to refurbish afternoon band with Grahasti

Moving Picture in JV with Movie Makers to produce serials

Sun TV's SFM to launch in Thrissur and Mangalore

SPTI to represent Strix TV catalogue in Asia

Idea, Geodesic tie up for mobile internet radio

Idol to show up on iTunes

TV Ratings
Top 10 Programmes (03/02/2008 to 09/02/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (03/02/2008 to 09/02/2008)
Zee TV
Star Plus
Sun TV
Star Sports

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • IPL may rake in Rs 600 crore ad revenue
  • Nai Dunia explores new markets
  • Minority shareholders take SET to court
  • IDEA launches mobile radio with Geodesic
  • Ford unveils Endeavour variant
  • Yatra.com to open 100 luxury lounges by 2008
    Source: Business-Standard
     
  • UK Asian channel rapped for Ganesh pendant ad
    Source: Sify
     
  • Agencies, build your own brands
  • ‘Disruption is about creating changes...in a controlled way’
    Source: Livemint
     
  • Walt Disney to open 135 stores in India by 2011
    Source: DNA
      
  • Channels throw Budget season baits
  • IPL to spin money in Mumbai auction
  • Yatra.com to promote single destination tourism
    Source: Financial Express
  • Interview: Balu Nayar, MD, IMG India
  • Indian Premier League auction on Wednesday
  • GMR to call its IPL team 'Delhi Daredevils'
  • Dial M for mobile
  • Brand calling: Exclusively for everyone
  • Small companies: Distant and uninterested
  • Times of India :Staking a lead
  • Don't confuse people with ads: Brinda to oil ministry
    Source: Economic Times
     
  • GMR Holdings unveils Delhi IPL team logo
  • Samsung launches new AC range
    Source: Hindu Business Line
     
  • Company launches banned innerwear ad's sequel
    Source: CNN-IBN
      
  • Dhoni ‘slips’ on soap contract
  • IPL: rules for the players’ auction
    Source: The Hindu
     
    International News
  • NBC to Give Advertisers/Agencies Programming Plans
  • Fox's Daytona 500 Speeds Ahead With 17.8 Mil. Viewers
    Source: Media Week
     
  • J.C. Penney Preps Ad Blitz
  • TBWA\C\D Team Heads to Y&R
  • Embassy Suites Goes Into Play
  • Edible Bows TV Push
  • Mega Brands Shifts to Kirshenbaum
  • 2007 Digital AOY: AKQA
    Source: Ad Week
     
  • Bulgarian advertisers register association
    Source: Reporter.gr
     
  • RJR's Camel Gets a Facelift
    Source: Brand Week
     
  • JC Penney launches ad campaign for new brand
    Source: Datamonitor
  • UAE advertising industry expands 22%
    Source: Gulf News
     
  • Obama tailor-made for TV campaign
    Source: Variety
     
  • IGA, Id Partner For Ad-Supported Free Quake Live Game
    Source: Gamasutra
     
  • Sun-Times Media Group to outsource ad production
    Source: Chicago Tribune
     
  • BT, TalkTalk and Virgin click yes to online ads
    Source: Silicon.com
     
  • Chime wins Olympics integrated advertising account
    Source: Marketing Week
     
  • JumpTap Inks Pan-European Mobile Advertising Deal
    Source: Cellular-News

    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here

    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644

    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved

    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.