Star stresses on 'Power of Television' via ad campaign
Christened as the 'Power of Television'; the new ad campaign's first phase is already out in the form of three television commercials (TVC). Come September, the next two phases too will begin.

Adidas uses cricket for 'Impossible Is Nothing' campn
Impossible is nothing! Impossible is not a fact! It is an opinion! It is a dare! Impossible is potential! This in a nutshell summarises footwear manufacturer Adidas India's new brand campaign 'Impossible Is nothing.'

DD strikes deal for ICC cricket matches till 2007
To air World Cup 2007, 2 Champions trophies, Holland tourney; reserves option of collaborating for India cricket rights.

Viewers to choose movie premier time on Alpha, ETC
For the first time on any TV channel, the viewers are going to decide what time exactly they wish to see the premiere of a movie Jee Aayan Nnu.

Special Report
Olympics on TV: Faster, Higher, Stronger... but is it so in India?
World's biggest sporting spectacle officially kicks off Friday. A look at how IndianTV channels are covering the event.

Hockey Gold will get team Rs 10 million from Zee News

Percept D’Mark president (films) quits
BBC's 'University Challenge': A brand new series

TV Ratings
Top 10 Programmes (25 July 2004 to 31 July 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (25 July 2004 to 31 July 2004)
Star Plus
ESPN
Star Sports
DD1
Sun TV
Sony Entertain
Source: www.indiantelevision.com