Indiantelevision.com's The Ad Linx Reporter dated 6 March 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

IPL presents new schedule to ministry
IPL offers option of shifting few matches during the polls while sticking to the tournament window.

Sony biz head Albert Almeida quits
Almeida's resignation follows Sony Entertainment Television India CEO Kunal Dasgupta's exit.

Sony forays into regional TV with buy of Bengali movie channel
SPTI forays into regional TV broadcasting space; acquires Channel 8 for undisclosed amount.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Artd’inox scaling reach to include OEMs, private labels
	Kohinoor Foods plans a big push for Basmati
	‘Franchising safe option for retailers’
	Lotto launches tennis apparel
	Source: Hindu Business Line

	Too much at stake, say advertisers
	The Company known for ambient advertising
	Source: Economic Times

	Subhiksha to shut 20% of its outlets, enlarge board: MD
	IPL submits revised schedule to home min
	Parle Agro, Dabur gear up to take on multinationals
	Source: Financial Express

	Startup company ZillionTV to launch custom-made TV service
	Source: TopNews

	One point from stardom
	Source: DNA



	Will provide security to IPL without govt's help: BCCI
	Source: Moneycontrol.com

	Oriental seeks reinsurance cover for IPL
	Subhiksha to vacate half its shops
	IPL revises schedule, but Centre undecided
	Source: Business Standard

	Doohm launches live digital hoardings
	Shaadi.com launches service in Telugu
	Source: Hindu

	Indian search engine Guruji gets into online advertising
	Source: domain-B

	Biggest Canadian daily axes jobs as ad revenue falls
	Source: Sify

International News

	Silk Soymilk Selects Burnett, Seed
	LVMH's $185 Mil. U.S. Media in Play
	'Buy American' Still Resonates
	$30 Mil. in Funding for Zoom
	Ogilvy N.Y. Names Leaders for Advertising, Direct
	New Balance Throws a 'Total Fit'
	S&P Voices Caution Over IPG's Outlook
	Agencies in Action Fights Hunger
	Starcom U.S. Names Carpenter President
	Q&A: Helen Hunt
	Source: Ad Week

	Are Car Makers Buying Into 'Buy American' Strategy?
	Pepsi Bets on Soda With All-Natural Ingredients
	New Balance Throws a 'Total Fit'
	Source: Brand Week

	Medical Device Group Sets New Advertising Guidelines
	Source: CNNMoney.com

	Channel Five to shrink by a quarter as advertising sinks
	Source: Telegraph

	Interactive Advertising Bureau sets rules on online ads
	Google moves into expandable advertising
	Source: VNUNet

	Howard Govt spent more on advertising than Coles, Telstra
	Source: Al-Bawaba

	Indian search engine Guruji gets into online advertising
	Source: domain-B

	Call for TV ban on alcohol advertising
	Source: The Age

	Furniture company barred from advertising closing sales
	Source: Irish Times

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