18 March 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 68



 

Executive Dossier






"Just wait and watch there are many more in the pipeline"
Interview with India TV editor-in-chief Rajat Sharma

COMMENT!
Peepshow TV journalism - How far is too far?

Media, Advertising & Marketing Watch
Grey Worldwide bags ONGC's retail business
Grey Worldwide has just bagged the creative duties of the ONGC retail business. ONGC, the oil major has decided to enter the retail space which will eventually see the launch of ONGC petrol pumps across the nation.

Paradox launch Thums Up Challenge mobile game
Paradox Studios Limited announced the release of the mobile game ‘Thums Up Everest Challenge,’ in association with Coca-Cola India.

DD threatens legal action over ESS' highlights
ESS asserts only doing what has been discussed and agreed upon between Doordarshan and the sports broadcaster.

Guest Speak
A billion business names clash on e-commerce
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (27 February 2005 to 05 March 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (27 February 2005 to 05 March 2005)
Star Plus
Sony Entertainment
Sun TV
Zee Cinema

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Today's Newsbreakers.......India
Aamir to be back with `Thanda matlab Coca-Cola'
Burnett`s brush with sales-linked business
Tata Tele ropes in Sania Mirza as brand ambassador
Gurgaon apparel firm eyes soccer World Cup merchandise deal
HC bars LG Household from using LG logo
Source: Business Standard
 
   
Hardcore promos soft selling on the idiot box
Virgin targets Aamchi Mumbai with new ad
Hear & Say: Ad world is ga ga 'bout radio shows
Source:Economic Times
   
Coke to bring back Aamir Khan
Source:The Hindu
Sania Mirza becomes Tata Indicom brand ambassador
Pizza Corner plans expansion — Celebrity endorsements also on the cards
FedEx launches eye campaign with ORBIS
Waiting for sponsors
Glenmark acquires hormonal brand in Brazil for $4.6 m
Source:The Hindu Business Line
 
   
Abby Awards 2005: Contract may ride on Fame alone
Abby Awards 2005: Will the Tortoise win the race for Everest?
Grey Worldwide wins ONGC's retail biz
Source:Agency Faqs
   
Samir Khanzode bags Cag award
Source:www.cybernoon.com
International News
Ex-Coca-Cola boss to front Advertising Association
Viacom Outdoor retains £208m Italian rail brief
Phoenix snaps up Bentall Centre media work
Walker Media adds a Spark to the a
  Source: Media Week (UK)
   
'Material Weaknesses' Further Delay IPG's 2004 Results
Beer War Rises to Federal Level
United Airlines Takes Aim at Rival Carrier
Appliance Maker Leaves Saatchi
BBDO Introduces Peace Corps to Outdoor
  Source: Ad Week
   
Golf Channel Restructures Sales Team
  Source:Media Week (US)
   
The marital bliss of marketing relationships
  Source:AME Info
SA advertising barometer launched
  Source:Bizcommunity.com, South Africa
   
Don't Call 'Em Geezers: Study Shows Seniors Vital For Financial Advertisers
MindShare Exec Pleads Guilty In ONDCP Case
Google Unveils AdSense Upgrade
With Media On The Line, Wall Street Looks At Interpublic's Bottom Line
AdSpace Sheds Software, Places Emphasis On Selling Space
  Source: Media Post
   
Interpublic replaces another top executive
  Source:IHT
   
American Express spinoff seeks ad agency
  Source:bizjournals.com

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