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The
world of television on your desktop daily, at the click of a mouse.
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FICCI FRAMES 2003
Shourie to industry:
work for change
IT, Telecom minister urges industry stalwarts to work
for solutions to problems. Frames 2003 concludes on high note...More
Government moving
on Convergence Bill: Shourie
After well over a year in nowhere land, the Convergence
Bill has got some oxygen pumped into its motor...More
DTH guidelines
to stay: Mohan
“The potential is there as an alternate platform. But
to drive DTH forward the government should rethink its stand on cross
media ownership restrictions as well as...More
Bad marketing
surefire recipe for disaster
The session 'Marketing & Distribution: The global field'
began just a little after the scheduled hour but went past its closing
dot...More
Get professional,
filmmakers told
Better institutional financing would require a higher
degree of professional management, better collaterals and tighter
budgetary and time frame control from filmmakers...More
Multi media branding
urged
The session 'Multiple Revenue streams for entertainment
industry: Out of the 'box' thinking' had some innovative and bold
suggestions coming...More
New "brand" world - in a brand new world
Content aggregators including TV channels have failed
to convert products to long-lasting brands. There is lack of consistency
and an inherent failure in marketing...More
360 degrees
communication to invite, not intrude
Content aggregators, ad agencies and advertisers should
jointly work out 360 degrees multimedia consumer interactions to provide
positive experiences and...More
Industry told
to get cracking on CAS
It was a session that was keenly awaited and lived up
to its billing as one of the highlights of FRAMES 2003. "Conditional
Access Systems - a Mid-Term Review" confirmed two points...More
Television and
cinema can co- exist
With television becoming the main mode of entertainment
in the country today, the impact and growth of regional language channels,
especially in the South, cannot be undermined...More
Grindon supports
CAS on condition
This was THE high-power session of FRAMES 2003. "Can India
make it: The Way Forward" was chaired this morning by the I&B minister
Ravi Shankar Prasad with the keynote address by Sony Pictures, International
Television president Michael Grindon...More
DD scores points
over satellite news channels
It took staid ole' Doordarshan to liven up proceedings
a bit in the post lunch session on TV News - the new blockbuster...More
Media, Advertising & Marketing Watch
Abbies turn spotlight
on TV 'ad' stars
Abby awards 2003 will honour best actors in TV commercials.
A look at some of the stars preferred by admen...More
Source: www.indiantelevision.com
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