12 May 2008Newsletter SubscriptionEmail this Page

Volume 20 - Issue No: 69








Special Report

Kids channels eye summer for growth
 Kids channels fix up shows and on ground activities; rope in rich line of advertisers.

 

Media, Advertising & Marketing Watch
Khali punch: WWE gets 15% audience boost on Ten Sports
 www presence of Khali has helped Ten Sports grow its WWE viewership by 15 per cent year-on-year.

Zee to transfer Marathi movie channel to Zee News Ltd
 Marathi movie channel Zee Talkies to move from Zeel to Zee News Ltd; Zee applies to I&B for approval.

Brehm is Warner Bros. International TV senior VP sales

Sprite launches 'Sprite Kholega Toh Bolega' contest

Delhi Metro, Citibank launch co-branded transit credit card

Just In Vogue launches contest to celebrate Mother’s Day

KidsCo finds new ground in Western Europe

Sony uses IPL to promote Dus Ka Dum

Tata Indicom launches 'Walky Talky' phone

Panasonic introduces 3rd generation Blu-Ray Disc player

Samsung expands Guru series with new launch

Asia Pacific Screen Awards to launch movie academy

TV Ratings
Top 10 Programmes (20/04/2008 to 26/04/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20/04/2008 to 26/04/2008)
MAX
Star Plus
Zee TV
Sun TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Media & entertainment sector records 15% growth
    Source: Financial Express
      
    		• Godrej Appliances to make foray into TV
    		• IPL final shifted
    		• Is there any relevance to dope testing in IPL?
    Source: Hindu
      
    		• John Abraham to feature in Pak album
    		• Retailers opting for the reverse logistics route
    		• Vishal Retail to raise Rs 2,400 cr for expansion
    Source: DNA
      
    		• Slap for Sree, boost for ratings
    Source: The Star
      
    		• With stars in her eyes
    Source: Indian Express
    		• Sanofi-Aventis puts off plans to launch weight-loss drug
    		• Natco scouting for retail chains in US
    		• IOC steps up campaign to promote branded fuel
    Source: Hindu Business Line
      
    		• Google plays the deal spoiler
    Source: Deccan Herald
      
    		• Indian Premier League showers moolah and TRPs on SET MAX, says study
    Source: Livemint
      
    		• Sponsors of SRK's Paanchvi Pass ask Star to reformat show
    		• Dev Anand's 'Romancing with Life' launched in Nepal
    		• PepsiCo likely to water down IMA connection
    		• HyperCity Retail to focus on big box and multi-channel format
    		• PTV wants to be visible in India again
    		• IPL pitch enters cyber domain as franchisees eye fan base
    		• IPL final shifted from Wankhede
    Source: Economic Times
     
    		•  Change reaction: India Inc gets makeover
    		• Fitness First makes its debut in India
    		• TOI publisher plans IPO
    		• Wal-Mart joins the dairy retail club
    		• `We don`t expect to make money from India for five years`
    		•  Redefining boundaries
    Source: Business Standard
      
     
    International News
    		• Grey Touts Banana Boat
    		• Mercedes Puts 'Sex and the City' on Wheels
    		• House Likes 'Copyright Czar' Idea
    		• Survey: Moms Skip Ads on DVRs
    		• Aegis Media Appoints New CEO
    		• Report: Hunter College Probe Slams Coach-Sponsored PR Class
    Source: Ad Week
     
    		• Survey: Moms Skip Ads on DVRs
    		• Banana Boat 'At Your Service' in New Campaign
    		• Coke Hopes to 'Connect with the World'
    		• Sprint Shows Off iPhone Clone
    Source: Brand Week
     
    		• Capell: Mags Report Healthy Rate Base Performance
    Source: Media Week
     
    		• blinkx Bolsters Ad Sales Team
    Source: Macro World Investor
     
    		• Adtech and InteractiveMedia Ink Ad Serving Deal
    Source: Quote
     
    		• Tourism Australia drops M&C Saatchi
    Source: Brand Republic
    		• Leo Burnett Taipei Declared Leadership Agency
    Source: Design Taxi
     
    		• WPP CEO: It's a shame Microsoft-Yahoo talks failed
    Source: Reuters
     
    		• Panini bags Disney brands
    Source: Licensing
     
    		• DMGT joins advertising network Spot Runne
    Source: Mad
     
    		• Ad firm buys Interactive Return
    Source: Silicon Republic
     
    		• Advertising executive who worked on 'Man from Glad' ads
    Source: Chicago Tribune
     
    		• AOL eyes local online ad portal
    Source: The Australian
     
    		• Imparja defends alcohol ads spending
    Source: Silicon Republic
     
    		• Yahoo and Google securing ad revenue, shutting Microsoft out
    Source: TECH.BLORGE.com,
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