(10 May 2008 6:30 pm)

MUMBAI: Samsung Telecommunications India (STI) has launched its latest mobile handset Samsung Guru200. In line with its brand positioning 'Next is What?', Samsung Guru200 offers FM recording as the new feature in its mobile phone segment.

Priced at Rs 2999, the dual band phone provides a multimedia experience to consumers with its stereo FM radio and recording feature. Users can not only record songs from the FM radio (max upto 5 mins) but also save them as alarm or ring tones.

The new Samsung model will offer multimedia features like MP3 ring tones and Java Games (cricket and sudoku). Some of its other consumer friendly features include emergency sms, mobile tracker.

The Indian calendar in the Guru200 displays local holidays. The Hinglish database enables users to communicate in a blend of Hindi and English . The call time limit feature allows users to personally set a talk time limit per month, in order to put a cap on their talk time.

Samsung Telecommunications India country head Sunil Dutt says, "Our Guru200 offers a strong value proposition to consumers at the entry level mobile phone segment. True to our 'Next is What' campaign, this Phone offers FM recording as the 'next' key feature in its latest Guru series of handsets."

Earlier in February, Samsung had launched its first in the series, Guru100 handset in the Indian market.

The compact bar shaped handset is pre-loaded with Bollywood ring tones and speaker phone.