7 February 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 39
Media, Advertising & Marketing Watch













MRUC meet: 'Eye' to staying on top of fast changing media
Industry experts share thoughts on new emerging scenario in a fast changing media landscape at MRUC seminar in Mumbai.

Tsunami concert gets overwhelming response
The 'HELP! Telethon Concert', an event that brought together television and film stars in aid of the victims of the Indian Ocean tsunami disaster a resounding success.

C'wealth telecast rights: DD writes to I&B, IOA
DD seeks I&B ministry, Indian Olympics Association intervention over telecast rights for Commonwealth Games 2006.

Dorrdarshan acquires Asian Games telecast rights

MRSI Symposium explores financial service scopes

New launches and services to mark Mobile Expo 2005

Citizen in expansion mode: plans 100 outlets

Pantaloon and Planet Sports ink JV

Suresh Balakrishnan likely to join Zee Network

Guest Speak
Is your logo that important?
 NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (16 January 2005 to 22 January 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

In Business Bites, Ronnie Screvwala invites two leaders from the same industry to lunch at some of the finest restaurants and discusses policies, issues and challenges impacting their sectors.
Business Bites: Sunday, 6th February. 11am, 10pm
Click here for more details

Top 100 Programmes (16 January 2005 to 22 January 2005)
Star Plus
Sony Entertainment
Sun TV
Gemini TV

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
Legal, accountancy firms look for nod to advertise
Sony tops in brand recall, says study
Source:The Hindu Business Line
 
   
TN tourism plans campaign to allay tsunami fear
Source:Financial Express
 
'Pester power' is the key
Source:Times of India
 
Advertising Realities & Myths
Source:www.coolavenues.com
HDFC Standard Life delivers message on self-respect
Dentsu Communications wins Nomarks biz
Can Sony’s Rihhaee woo women to shift loyalties?
Shock treatment can do wonders to a brand
Source:Agency Faqs
   
   
Power of advertisements
Bangalore: More illegal hoardings removed
Source:The Hindu
   
International News
On Advertising: Dispelling the myth of invincibility
  Source:IHT
   
Vw Terrorist Ploy Pays Off For Ad Guys
  Source:New York Post
   
Enterprise IG Middle East, the global branding agency and subsidiary of the WPP Group will re-brand Kuwait National Cinema's Company
  Source: AME Info
   
ONDCP Trial: Witnesses Say Plot Ran Deep
Grey Calls Shareholders Meeting for WPP Vote
Y&R Promotes McLean to North American CEO
Subway Gets 'Toasty' With Goodby
  Source: Ad Week
   
Jews protest 'anti-semetic' Czech ad
  Source:Big News Network.com
Australian January Job Advertisements Drop 1.9% From December
  Source: Bloomberg
   
All female Last Supper ad banned in Italy
  Source: MENAFN
   
Notebook: Advertisers expected to play it safe
  Source:Seattle Times
   
Study: POP Displays, Not TV Influence Adolescent Drinking
Ad Gurus Cast One Eye On The Game, The Other On The Buzz
  Source:Mediapost.com
   
Ad campaigns that go wrong
  Source:San Francisco Chronicle
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