25 November 2004 Newsletter Subscription Email this Page Volume 11 - Issue No: 88
Media, Advertising & Marketing Watch
















MTV network India sets up a new team
The music television network has announced a line up of new appointments and promotions to bolster its team.

Animax's first on-ground initiative coming up
The Japanese Anime channel Animax will kick off an on-ground school contact initiative from 29 November touching 100 schools in five metros.

Disney distrbn team ready sans head
Walt Disney (India) has put in place the regional distribution team, but is yet to hire a national head.

Pogo to be 80 per cent Hindi by year-end
Pogo from the Turner stable will have 80 per cent of its content in Hindi by the end of the year.

Guest Speak
Columbus Was Searching for India, Too
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (8 November 2004 to 14 November 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (8 November 2004 to 14 November 2004)
Star Plus
DD Sports
DD1
Sony Entertainment
Gemini TV
Sun TV

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Today's Newsbreakers.......India
`Good reputation valuable asset to any company'
Cybermedia Dice account goes to SSC&B Lintas
Source: The Hindu Business Line
   
   
Levi's set to launch new spot
Watch! Peugeot's ad with a difference
Source: The Economics Times
 
Bankrupt MCD targets fat ad revenue
Source: imes of India
 
AAAI to expand scope of its awards
Source:The Hindu
SSC&B Lintas bags Cybermedia Dice account
Merchandising high on Turner’s agenda
TOI's Chennai edition to come out only by May-end
Source: Agency faqs
   
   
MindShare plans to turn one-stop communication shop
Nike ads stir controversy
  Source: The Financial Express
 
Partying, Mumbai ishtyle
The grey market
Is brand loyalty a myth?
Can Brand India be built by design
Source: Catalyst
International News
Sun Microsystems Narrows Agency Search
SCC Unveils CrossMedia Campaign
Beavis to Leave Mitsubishi
Aflac's Duck Heads to the Big Screen
Pepperidge Farm Adds BrightHouse on Goldfish
Viacom Agrees to Pay Feds $3.5 Mil.
  Source: Ad Week
   
CondeNet appoints Zed Media
  Source:Media Week (UK)
   
Sarah ad too sexy for Jews
  Source:Herald Sun
   
China: Ad bidding mania under spotlight
  Source; CHINAdaily
   
Tango concrete pipe ad gets formal ban after withdrawal
  Source:Media Bulletin, UK
   
The Pitch: It takes two to tango - and to produce top advertising
  Source:The New Zealand Herald
MediaCorp sponsors 4 awards at Advertising Hall of Fame Awards
  Source:Channel News Asia
   
Viacom Elevates Media Research Diva, Expands Role In Consumer Planning Beyond TV
Strong Online Sales Predicted For Holidays
Report: Local Businesses Still Not Embracing Local Search
Correction: Advertising's Contribution to U.S. Economy Rises, Not Falls in '05
  Source: Media Post
   
Advice or advertising? Tough to tell
  Source:CBS MarketWatch
   
Netzero's Ads Spoof AOL
  Source:NY Post
   
NSW Police launches credit card fraud ad campaign
  Source:Sydney Morning Herald
   
Political TV ad spending sets new record
  Source:Big News Network
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