23 December 2004 Newsletter Subscription Email this Page Volume 12 - Issue No: 8
Media, Advertising & Marketing Watch













Max topples Zee Cinema to claim top spot
Max has vanquished arch rival Zee Cinema and is enjoying top spot in the Hindi movie channels' space since June this year.

Job site Monster renews deal with Sify
Jobs site Monster India which is a part of the global online careers network Monster, has renewed its annual agreement with portal Sify.

Grey shareholder sues company to halt WPP takeover
 One of the shareholders of the Grey Global Group - David Shaev - has sued the ad agency and has asked a judge to halt a planned $1.52 billion takeover by the WPP Group that would give more than $50 million to Grey CEO Edward H Meyer.

Adidas ties up with Premiere Hockey League
Adidas India Marketing Pvt. Ltd. has announced its tie-up with the Premiere Hockey League (PHL), the brainchild of the Indian Hockey Federation, ESPN STAR Sports and Leisure Sports Management.

Guest Speak
Free Branding Services?
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (28 November 2004 to 4 December 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (28 November 2004 to 4 December 2004)
Star Plus
Sun TV
Sony Entertainment
Zee TV
DD Sports
DD1

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
IMAG to spread wings in Asia
Adidas joins PHL as official kit sponsor
Source: The Hindu Business Line
   
Solae to spend Rs 5 crore on 'Textured Soy Day' Ads
Source:The Economic Times
   
   
`Eternal' campaign
More on ABCI
Source: Catalyst
 
Delhi HC restrains two companies from using Infosys trademark
Source:Financial Express
TBWA India sets up Bangalore office; Pankaj Gupta to head the branch
Circa 2004: The year when small became big
Watch Hitler come alive on Discovery
Reality will continue to dominate ZEE's weekend line-up in 2005
Source: Agency Faqs
   
 
UK ; British advertisements do not reach blacks and Asians
Source:Keralanext
   
Channels push `exclusive` ads
AMC issues notices to illegal hoarding owners
Source:Business Standard
International News
NBC Elevates Print Ad Teams On Both Coasts
Stable Regulatory Environment, New Technologies Boost Cable In 2004
  Source: Media Post
   
FDA Seeks to Halt Ad for Drug Crestor
  Source: AP via Newsday
   
Shanghai tightens outdoor ad controls
  Source:China Daily
   
LAPD Campaign Hits The Streets
  Source: Brand Week
   
AMD stopped from advertising NX as anti-virus cure
  Source: The Inquirer, UK
France's Havas says no deal with Interpublic
  Source; Reuters
   
TV ads up as C4, Five and multichannel boost audiences
  Source: Media Bulletin, UK
   
KR Twins activities prompts court probe
  Source: Media Week UK
   
Heineken USA Creates Advertising Panel
  Source: AP via ABCNEWS.com
   
Online advertising group to make Aim debut after raising £1.7m via placing
  Source: Financial Times
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