11 Sep 2002 Volume: 3 Issue : 35


















Todays Newsbreakers India
Top Story
'A' Team in place, SET safe on ad rates
MUMBAI :BCCI, ICC reach agreement on terms, full strength Indian team for Champions... More

Media Advertising & Marketing Watch
Cartoon Network launches CD ROM Games
MUMBAI: Cartoon Network will launch two new exciting CD ROM games for personal computers... More


Rich media ad product on Lycos Network

US: Terra Lycos, which claims to be the largest global Internet network has announced that CheckM8, a new rich media advertising product, has been deployed on the Lycos Network... More

DoubleClick, Publicis sign global ad serving agreement
NEW YORK: Under the terms of the agreement DoubleClick will be the preferred ad serving provider for all Publicis affiliates throughout North America, Europe, Latin America and Asia ... More

Headlines
MAX names Champions commentary team

MUMBAI :SET MAX today announced its commentators and experts for the ICC Champions Trophy, Sri Lanka 2002... More

Eternal Dreams MD bags award
MUMBAI :Eternal Dreams MD Sapna Chaturvedi was recently awarded The Rastriya Rattan Award for her "outstanding achievement in the field of education." ... More

Lashkara plans slew of new shows for September
MUMBAI: Banking on the popularity for Bollywood personalities, Lashkara has unleashed a series of new shows for the month of September... More

Zee to get a shade bolder with 'Lipstick'
MUMBAI: It may be a show like none other seen yet on Indian television... More


Gujarat to curb under reporting the manual way
MUMBAI: The Narendra Modi government in Gujarat has come up with a unique solution to the problem of under declaration of subscribers by cable ops... More

Singh panel report: no speedy impact on DTH
NEW DELHI: The recommendations of the NK Singh panel on FDI a DTH is highly unlikely to have any immediate impact on the proposed plans of those players - Rupert Murdoch and Subhash Chandra - interested in entering the KU-band DTH TV service sector in India... More


Cartoon Network US claims success with adult oriented programming
MUMBAI: Cartoon Network US has claimed that its three-hour late-night weekend franchise Adult Swim (every Sunday from 11 pm - 2 am) posted double-digit ratings ... More


Special Report
Ganesh festival high on regional channels' agenda
More

MAM Special Report
How Mudra helped build Itchguard from scratch
More

Good Relations needs Account Mangers Agiv (India)Pvt. Ltd. needs Service Engineers / Marketing Execs. Production house needs AD's, Scriptwriters, Marketing Executives.Television Channel requires Regional Managers. Animation Studio requires Animators / Systems Administrator

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Source: www. indiantelevision.com

Other Headlines

"Even press releases merit by-lines these days"
An Interview withThomas Abraham, Managing editor, Indiantelevision.com
More
Source: www.prdomain.com


Gillette plans to sell Geep
More
Bajaj Electricals in tie-up talks with European firm
More
Air-India to invest Rs 40 crore to spruce up image
More
Source:Business Standard


BBC focuses on advertising
More
Hero Honda launches Rs 3-crore ad campaign for Ambition
More
Consumer climate post-9/11: FCB study
More
Will Sony get it right with Bachke Rehnaa? More
Source: www.agencyfaqs.com


Terms of Engagement Corporations in India are yet to hit the ‘sweet spot’ in aligning reward mechanisms with their strategy More
The industry perspective A look at how the key sectors stack up in terms of different compensation-related practices
More
India and the world Indian companies trail multinationals on most parameters -- but there are some surprises
More
HR and the bottomline Financially successful companies were better at aligning individual performance to strategy
More
Hero Honda launches Rs 3-crore ad campaign for Ambition
More
BBC focuses on advertising
More

Source: The Strategist

Voltas Returns To Refrigerator Mkt With ‘Cool Cel’ More
Broadway Jeans Sets A Shining Example For A Struggling City
More
J Walter Thompson Mulls Entry Into Healthcare Communication More
Home Consumption Of Ice-creams To Increase
More
HP Researchers Make Tiny Memory Chip From Molecules
More
Baazee.com Places Its Bets On B2B Auctions
More

Refrigerator Majors Misleading Consumers, Says VOICE Study
More
HLL Eyes Bengal As Source Of Fruits, Vegetables
More
Ion Exchange Launches Zero-B Watermart More
Telco August Vehicle Sales Up 26 Per Cent
More
Quality Call For Cellular Operators
More
Commission To Rope In Roadside Vendors To Retail California Grapes
More
Dabur Introduces Two New Drug Formulations
More
Source: Financial Express

Champions Trophy: India to field the best More
Dabur launches `Thalix' — To highlight adverse effects
More
Pepsi plans for tender coconut water unit in Bengal
More
Build brands, preserve them for posterity
More
Philips sprucing up audio segment — Plans new models to take on Chinese radios
More
Hatsun has wedding plans for ice-cream
More
Reebok's apparel for women
More
Philips launches home cinema
More
Archies forays into kids' stationery
More
Source: The Hindu Business Line

Hotels set to up corporate rates by 15% More
Data retailer to roam villages, download solutions
More
Sony eyes 25% growth in turnover at Rs 750 crore
More
Auto fuels marketing aspirants lose out More
Patent filing for neem-herb oil blend on the cards More
Capexil to push four products in US market
More
The big business of environment
More
Source:Business Standard

LG signs 14 captains to bat for it More
JK Tyre to brand F1 accessories
More
Linc to launch new oil-based gel pens
More
Desi McDonald’s gets one up on phirang outlets
More
Danone, Kirin, Mitsubishi in water venture More
India still needs more wheels to vroom
More
Heritage prints seek brand image
More
Source: The Economic Times

Terrible fifteen More
Atta boy
More
The Peter Principle
More
Ready to blink
More
McMess More
Time flies
More
Out, damned spot!
More
Source: Brand Equity

Players agreed to ICC's offer: BCCI More
Cricket sponsors happy over ICC-BCCI deal More
Samsung Engineering wins $150mn contract from IOC More
Hyundai to launch Terracan in January
More
Duncans Industries to focus on retailing More
Hughes Network bags $15mn contract from Inmarsat More
Daewoo car plants ready to resume work More
Source:www.moneycontrol.com

Thought for the day

"In my opinion, fun is what makes advertising successful."
- Leo Bogart

Other Newslinx International
Kmart Launches Spanish-Language Magazine More
Mediaport To Close Down Operations
More
Media Companies Join Forces For Red Cross
More
Leo Burnett Adds Muse Cordero For Army Account
More
Source: www.adage.com

Zenith Optimedia Revises Ad Spending Forecast Slightly Upward More
Publicis Reports Slight Revenue, Earnings Growth
More
Burnett Picks Muse Cordero Chen for Army Help
More
Hill, Holliday Takes CVS Media
More
Source: www.adweek.com

Honda To Break Ethnic Campaigns For '03 Accord More
Ford Sings Out For Mercury Brand More
FDA Puts Wrinkle In Botox Marketing More
Source: www.brandweek.com

New York Times sees improving trends in advertising
More
Source:www.iwon.com

Anti-smoking lozenge ad criticised More
Source: BBC






















 

 

 

 

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