Indiantelevision.com's The Ad Linx Reporter dated 13 March 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

NGC gets govt approval for launch of 3 channels in India
NGC plans to launch Fox Crime, FX and Baby TV in India by next quarter; awaits clearance for 4 chnnls.

Hathway launches DVR service, prices STBs at Rs 9999
Hathway Cable & Datacom prices STB at Rs 9999; becomes first Indian MSO to launch DVR service.

Trai sets new quality of service rules for DTH
DTH ops to offer free repair during warranty period; packages can't change in 1st 6 months of enrolment.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Infiniti Retail to open 20 more Croma stores
	GSK leverages Horlicks brand to enter new categories
	Communication tools
	Honda launches advanced version of Accord
	Source: Hindu Business Line

	Vishal Retail likely to shut down more stores
	'I think one should increase prices during recession'
	Source: Business Standard

	Tim Armstrong Named Chairman and CEO of AOL
	Source: TechWhack

	Google to target ads based on Web surfing habits
	Source: TechWhack

	BJP launches ‘Majboot Neta Nirnayak Sarkar’ poll campaign
	Source: Media Newsline



	SEMPO Slashes Search Marketing Revenue Forecasts
	Google Taps Your Surf History To Kick Off Behavioral Ads Targeting
	Source: eBrandz

	SocialMedia.com Takes WOMI Impressions to Market
	Source: Daily News & Analysis

	Playboy TV Launches Broadcast Advertising Campaign
	Dockers Launches the World’s First ‘Motion-Sensitive’ Advertisement
	Source: Media News International

	No cut in India ad spend, says HP
	Source: Daily News & Analysis

International News

	Goodby Digital Strategy Chief Joins Betawave
	Nielsen, NMI Launch Green Insights Service
	U.K. Blocks Product Placement
	WB.com Taps 'LonelyGirl' Star
	No.1 Wireless State Is O.K.
	CBS Sports, NCAA Pact With MobiTV
	Upfront: Disney Pedigree in New Nick Slate
	ExxonMobil Preps 'Speed Dreams'
	Liguori Is Out in News Corp. Shake-up
	Armstrong Exits Google to Lead AOL
	Source: Ad Week

	Adventures in Advertising Becomes TouchStone Promotions
	Source: CNET News

	For Quaker, It's All About the Oat
	NCAA March Madness Comes to iPhone
	ExxonMobil Wants You to Watch Its Documentary on Motor Oil
	PepsiCo Gets Web 2.0 for South by Southwest
	Source: Brand Week

	UTV revenue up 6 pct, warns of TV ad slowdown
	Source: Reuters

	Focus Media shares rise on investor optimism over possible deal
	Source: Forbes

	Marriner Marketing picked for McCormick & Co. advertising push
	Source: Bizjournals

	US advertising seen plunging 13% in 2009
	Source: MarketWatch

	Google exec named AOL chief
	Source: CNET News

	Snowball CEO Reveals Social Media Online Advertising Apps for Brand Marketing Promotions
	Source: MSNBC

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