31 July 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 73
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 










ESPN signs Airtel as Champions League title sponsor for 5 years
ESPN Star Sports has signed up telecom services provider Bharti Airtel as title sponsor for Champions League Twenty20 for a period of five years

Network18 to take over IFC, values movie company at Rs 1.75 bn
Network18 Holdings picks up 14.4% in IFC to up stake to 35.99%; makes buy out offer that values IFC at Rs 1.75 bn.

TV Today fixes share swap ratio in radio biz merger
 1 share of TV Today to be issued for 6 shares of Radio Today; radio biz value is Rs 904 mn based on market price.

UTV sees red in Q1 as revenue drops
 UTV posts Q1 net loss of Rs 317.51 mn; revenue falls 15.84% to Rs 1.15 bn as the quarter sees no movie release.


Airtel is Champions League title sponsor for 5 years

OOH Media chief sales office Niloufer Dundh quits

OOH Media appoints Rajesh Kumar as head special projects

Nabendu Bhattacharyya puts in his papers at OgilvyAction

'Glenn Martin' to debut on Nickelodeon from 17 August

Windchimes Comm is Kaya Skin Clinic's digital agency

RK Swamy BBDO is STFCL communications partner

IAA launches 'Lighting a Billion Lives' campaign

Everest to handle Tata Housing Mumbai township account


TV Ratings
Top 10 Programmes (19/07/2009 to 25/07/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (19/07/2009 to 25/07/2009)
Star Plus
Colors
Zee TV
NDTV Imagine
Sun TV
SAB
Sony Entertainment TV
Gemini TV
Zee Telugu
MAX
Zee Cinema
Star Gold
Zee Marathi
Udaya TV
Star Jalsha
Star One
Maa Telugu

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Movies branded as 'art films' do not reach masses: Adoor
    Source: Hundu Business Line
      
    		• Nestle's Q1 net up by a third
    Source: Business Standard
      
    		• Colgate-Palmolive CEO Ian Cook says consumers around the world react differently to prices
    Source: Taragana
      
    		• PWC Media Outlook 2009 projects 10.4% growth for E&M industry
    Source: Campaign India
      
    		• Microsoft-Yahoo! Deal to offer More Ad Choices
    		• Ogilvy to develop Aga's new ad campaign
    Source: Media News International
     
      
    		• Welcome to the world of mobile Ad
    Source: MyNews.in
      
    		• Yahoo's shift to Bing could be risky bet: review
    Source: Livemint
      
    		• FMCG Majors Offer Mobile Applications To Reel In Users
    Source: MediaNama.com
      
    		• Golden Compass ace's visuals for Indian toffee ad
    Source: Indian Express
     
    International News
    		• Experts: Vick Image Fix Possible, but Unlikely
    		•  IPG Launches Ensemble
    		• P&G Tries Augmented Reality
    		• Beck's Exit Removes Lowe From AB InBev Roster
    		• Dentsu CCO Wilson Departs
    		• EQAL Preps 'Umbrella' Tool for Consumers
    		• Web Video Taking Cable's Place
    		• People.com Hooks Up With Big Fish Games
    		• African Americans, Hispanics Lead Mobile Web Growth
    		• Taking a Dim View of Foreign Countries
    Source: AdWeek
     
    		• P&G Tries Augmented Reality
    		• Facebook App Ushers in New Elmo Toy
    		• Beck's Exit Removes Lowe From AB InBev Roster
    		• Web Video Taking Cable's Place
    Source: Brand Week
     
    		• US advertisers boost spending on WOM
    Source: WARC
     
    		• AOL advertising sales slide
    Source: Business Journal
     
    		• Advertising deals likely to walk off in scandal
    Source: Boston
     
    		• Disney Profit Falls 26% on Advertising, Parks Slump
    Source: Bloomberg
     
    		• Microsoft-Yahoo! may cut costs of web advertising
    Source: Telegraph
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