1 July 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 51
 
 

 





Adex Analysis
 
 
 










Beverages sector ads on TV during Jan-May '09
Beverages sector advertising on TV sees 46% growth during Jan-May '09 over year ago - AdEx India Analysis.

Media, Advertising & Marketing Watch
Sun TV pumps in Rs 2 bn towards movies in FY'09
Movie acquisition makes up bulk of investments in FY'09; to invest Rs 700-800 mn for producing 10-12 films a year.

Sony TV taps Balaji movie CEO to head biz ops
Ajit Thakur to join as Sony Entertainment Television biz head from 1 July; faces tough task of reviving the channel.

TBWA\India bags V-Guard's Rs 100 mn creative account

Omnicom restructures top rung, ups Love as Birkin quits

SpongeBob celebrates 10th anniversary with new music album

Scott Guthrie appointed as MTV Games EVP, GM


TV Ratings
Top 10 Programmes (14/06/2009 to 20/06/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (14/06/2009 to 20/06/2009)
Star Cricket
Colors
Gemini TV
Zee TV
Star Plus
Sun TV
Sony Entertainment TV
NDTV Imagine
MAX
SAB
Zee Telugu
Star One
Zee Marathi
Maa Telugu
Zee Cinema
ETV Marathi
POGO
Udaya TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Online ad tool Zimblee launched
  • Branding with a ‘googly’
    Source: Hindu Business Line
      
  • Kellogg plans to launch new products, enhance manufacturing facility
  • Emami plans QIP to raise funds
    Source: Financial Express
      
  • Levi's Brand Launches 'Go Forth' Campaign
  • Online Publishers Association New Ad Units Go Live
  • Isaac Mizrahi appointed New Managing Director , Alma DDB
    Source: MNI Live
      
  • Ad Agencies Poised to Reap Massive Benefits from New NCC and Donovan Data Systems Partnership
    Source: IT News Online
      
  • Propelling The Call for a Creative Renaissance in Online Advertising
    Source: watblog
     
      
  • 'Cannes' you see the change?
    Source: Business Standard
      
  • Brand assessment; main element of market strategy
  • HSBC splashing out marketing campaign focusing on India
  • Brand Launches
  • An interview with Richard Pinder
  • Robert 'Bob' McDonald to lead as P&G's CEO
  • Cannes ad jamboree: Tracking ad-folks & clients
  • Best & Bekaar ads
  • Methodology of most trusted brands 2009 survey
    Source: Economic Times
      
  • Outdoor media advertising branding hoardings at 09814055059 kolkata , india , punjab
    Source: Press Release Point
     
    International News
  • Microsoft Moves Office to JWT From McCann
  • Auto Industry's Wild Ride Gets Smoother
  • Office Depot's Sunday Circular Goes Digital
  • Merkley Joins Abbott Roster
  • Joost Scales Back; CEO Steps Down
  • Bristol-Myers Squibb Picks MediaVest
  • Zurich Financial Selects Mindshare
  • MPG Wins LVMH's U.S. Media
  • Starbucks Revamps Menu With Healthier Fare
  • $120 Mil. Ad Push, New Name for Brink's
    Source: AdWeek
     
  • Office Depot's Sunday Circular Goes Digital
  • Starbucks Revamps Menu with Healthier Fare
  • LVMH Awards U.S. Media to MPG
  • Brink's Security Ups Spend, Changes Name
    Source: Brand Week
     
  • 'Offensive' ice cream ad banned
    Source: Press Association
     
  • Advertising to sales ratios by industry
  • Advertising: The Price of 'Free' Media
    Source: Advertising Age
     
  • Startup wins video advertising deal with MSNBC.com
    Source: BusinessWeek
     
  • Tricking People With Fake Content Isn't Good Advertising
    Source: Techdirt
     
  • Lamar Advertising increases the amount it will pay to repurchase debt
    Source: NOLA.com
     
  • May Day Alliance starts to draft environmental advertising code
    Source: Marketing
     
  • Ban on in-store tobacco advertising
    Source: RTE.ie

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