9 Feb 2009 Newsletter SubscriptionEmail this Page Volume 23 - Issue No: 52
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 










CSK eyes merchandising, in-stadia, sp'ship income
CSK begins partnering with major brands for L&M; also plans in-stadium hospitality and sponsorships.

Arasu Cable resolves Sun, Star and Discovery dispute
The faceoff that was depriving Arasu Cable subs of their favourite channels has been resolved.

Govt to release stimulus package for media
Finance Ministry to finalise stimulus package for the ailing media sector; print media to benefit most.

Kellogg's axes Phelps as the face of Kellogg's Frosties

Animal Planet US elevates Lowell to SVP - marketing, ops

Leo Burnett bags Philippine Airlines creative account

Lokmat to continue with 'MyIndiaMyWay' campaign to increase interactivity

BBDO creates new campaign for 7UP

Breakthrough begins work on new ‘Dudley’ series

Reliance ADAG gets ready to Boom

Smile Interactive Technology to establish digital agency

Zee News to drop ads during 9 pm bulletin

PVR Pictures opts for Uday Singh as CEO


TV Ratings
Top 10 Programmes (18/01/2009 to 24/01/2009)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (18/01/2009 to 24/01/2009)
Colors
Star Plus
Zee TV
Sun TV
Zee Cinema
Zee Marathi
MAX
NDTV Imagine
Sony Entertainment TV
Gemini TV
Eenadu TV
Sahara One
Star One
ETV Marathi
Maa Telugu
SAB
Udaya TV


Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Sony to resume talks with Big TV for on-air ad deal

  • IPL franchisees form association, want say in regulations

  • Deccan Chargers yet to pay $10.7m fee to BCCI

  • 'Slumdog Millionare' poised to gross Rs 300 mn in India

  • 'Slumdog' sweeps UK's BAFTAs with 7 film awards

    Source: Economic Times
      
  • Symonds all set to hit IPL jackpot again

  • SC dismisses excise dept's plea against Nestle India

    Source: Hindu
      
  • Cheers for Sourav’s new job: judging IPL cheerleaders

    Source: Indian Express
     
     
  • Brands in films gain more footage in slowing economy

  • Agra footwear units change tack

  • Nielsen Online launches service in India

  • UBS bets on Asian consumption story
  • IPL on a high, Bond with ICL

    Source: Business Standard

      
  • Meltdown forces Godrej to defer phase-II colour TV launch till Q3

    Source: Financial Express
     
    International News
  • Kellogg Won't Renew Phelps' Contract
  • BBDO's Silver in Talks to Take Top CD Role at DDB
  • NAB Questions Nielsen DTV Data
  • A Boom Year for PSAs
  • Y&R Taps Saatchi Exec for Creative Ops Post
  • Egg Board Tells True Tales
  • $6.42 Bil. Loss at News Corp.
  • Draftfcb Shuffles Leadership Team
  • LePlae Exits TBWA
  • MPG Wins $100 Mil. CBS Films Biz
    Source: Ad Week
     
  • Everlast Sports the Muhammad Ali Collection
  • Cole Haan Hooks Up With Sharapova
  • Egg Board Touts Health Benefits
    Source: Brand Week
     
  • Self Serve Advertising Now Available on SaleSpider.com
    Source: MSNBC
  • Web Crowns Super Bowl Ad Winners, Losers
    Source: Internet News
     
  • Online marketing's bright spot: In-text ads
    Source: CNN Money
     
  • Advertising manager buys Shaker Heights 3BD
    Source: Blockshopper
     
  • Ministry: New Tobacco Rules Target Indirect Advertising
    Source: YLE News
     
  • Yahoo Tries To Cheer Up Advertisers
    Source: Web Pronews
     
  • Wells Ad Slams Press Accounts on Junkets as "Nonsense"
    Source: ABC News

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