7 April 2009Newsletter SubscriptionEmail this Page Volume 23 - Issue No: 91
 

 





Executive Dossier
 
 
 










'If you don’t innovate, somebody else will take it from you'
 Interview with BBH chairman & worldwide creative director Sir John Hegarty

Media, Advertising & Marketing Watch
Manoj Padmanabhan is Ten Sports ad sales head
Manoj Padmanabhan replaces Gargi Kaul as head of national ad sales at Taj TV India.

Zee launches news channel for Uttar Pradesh and Uttarkhand
 Zee has launched on 5 April Hindi news channel for UP and Uttarkhand; channel titled Zee News Uttar Pradesh.

Zee to pull down shutters on radio biz in UK
 Zee Radio to cease broadcasting from 30 April after a year's existence in UK; Zee Gujarati to also close down.

Ormax Media launches programme-awareness tracking tool

Consumer confidence slips, signals worrisome slowdown

Mudra Connext, Delhi appoints Goel as VP, branch head

UK’s RDF Kids inks multiple distribution deals for Tricky TV, Finger Tips

McDonald's ties up with Star Plus rolls for campaign

Coca-Cola Europe launches Green Eyed World

Star Sports to telecast World Combat League from 7 April

Google wins IPR case against two Indian firms


TV Ratings
Top 10 Programmes (22/03/2009 to 28/03/2009)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (22/03/2009 to 28/03/2009)
Star Plus
Colors
Zee TV
MAX
Sun TV
Zee Cinema
NDTV Imagine
Sony Entertainment TV
Gemini TV
Star One
SAB
Udaya TV
Maa Telugu
Zee Telugu
ETV Marathi
Cartoon Network
Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•

    Groupe Danone to sell its stake in Britannia to Wadias

    		•

    HUL hired 40 managers in 2008

    		•

    IPL venue shift no major concern, says India Cements MD

     Source: Hindu Business Line
      
    		•

    Political parties go full-throttle with advertising ahead of LS Polls

    Source: Economic Times
      
    		•

    Green to Gold

    		•

    Maggi turns 25, Nestle to unveil new campaign

    		•

    Videocon to raise Rs 200 cr via warrants to BCCL

    		•

    'Wealth may be down, but acquisitions won't stop'

    		•

    Vanita Kohli-Khandekar: Selling entertainment on the net

    Source: Business Standard
     

    • It’s TV time, folks

    		•

    Thriving on creativity

    		•

    iPod leadership in sync

    		•

    What’s Selling on tv?

    		•

    Kids call the shots

    		•

    "We are expecting things to look up soon"

    		•

    Retailers see dent in shoppers’ bill

    Source: Financial Express
      
    		•

    Slowdown blues: Low turnout seen at Goafest 2009

    Source: Moneycontrol.com
      
    		•

    With straight talk, ads turning taboo-busters

    • Sequel on a firm wicket

    Source: Livemint
     
    International News
    		• Honda Pushes Value Message
    		• DDB Preps Global Effort for Bridgestone
    		•  War Is Swell for Killzone 2, Deutsch
    		• Yahoo Sports Slams Foes
    		• Razorfish Tries Out TV
    		• Got Milk? Invites Latinos to 'Drink Well. Live Well'
    		• Dannon in Settlement Talks With Yogurt Plaintiffs
    		• Auditing Attitudes as Tax Day Approaches
    Source: Ad Week
     
    		• BK, Kia Score Placement on VH1's 'Free Radio'
    		• Why Clearasil Sees a Blemish-Free Future Online
    		• Honda Pushes Value Message
    Source: Brand Week
     
    		• Media sector boosted by glimmer of hope on advertising
    Source: Scotsman
     
    		• Sprint subs humor for CEO in its new advertising campaign
    Source: Los Angeles Times
    		• Publicis CEO says ad market worsening-report
    Source: Reuters
     
    		• Online advertising spend reaches £3.3bn
    Source: Computing
     
    		• GoMo News CTIA unconference mobile advertising panel
    Source: GoMo News
     
    		• US bargain hunters drive cable TV advertising boom
    		• Pace of advertising cutbacks slows
    Source: Financial Times
     
    		• New metric to assist magazine advertising propositions
    Source: MediaBizNet
     
    		• A Pricing Revolution Looms in Online Advertising
    Source: Business Week
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