17 January 2008Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 90








Media, Advertising & Marketing Watch

NDTV Imagine readies for Monday debut
 NDTV Imagine to hit TV screens at 7 pm starting 21 January onwards with a reality show Nachle Ve with Saroj Khan.

NDTV Imagine debut will see spate of new show launches

 

Trai to review FTA revenue sharing formula in Cas areas: Tdsat
 Trai to invite all stakeholders in mandated Cas areas to post comments on the revenue sharing formula.

Home Box Office takes majority stake in Asian JV
 Home Box Office buys out NBC Universal and Sony Pictures Ent. from its Asian joint-venture company, HBO Asia.

ICC Twenty20 final world's 10th most watched TV sports event
 The ICC World Twenty20 Championship Final (India v/s Pakistan) was world's tenth most watched TV sports event.

Promax/BDA restructures Promax Gold Awards

Red FM, Cry to spread awareness about basic education

Oprah gets her OWN network via Discovery Comm deal

Big FM Chennai re-positions as Tamilian's Pride station

Virgin Comics launches series based on 'Panchatantra'
Toonz Animation's 'Dragonlance' releases in US

Sun TV's S FM launches in Tiruchy

Dish TV moots TV on trains plan to railways

Huge jump in online gaming numbers: Indiagames study

Give mobile TV only on 3G, do not favour telcos: Zee

IOL Br'dband is IOL Netcom; gets A category ISP license

TV Ratings
Top 10 Programmes (30/12/2007 to 05/01/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/12/2007 to 05/01/2008)
Star Plus
Zee TV
Sun TV
Gemini TV
Sony Entertainment TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Ad majors chalk out fresh growth plans
    		• GJF to expand ‘trust mark’ logo for jewellery shops in major cities
    		• Hyundai may speed up Avante launch
    		• Reckitt & Benckiser launches ‘Air Wick’ air freshener
    Source: Financial Express
      
    		• Crime, Bollywood steal show from politics on Hindi news channels
    Source: Livemint
      
    		• Brands and colour of skin
    		• Reckitt Benckiser unveils air freshener brand in India
    		• Mount Spring Beverages plans flavoured sodas foray
    		• IOL Broadband changes name
    Source: Hindu Business Line
      
    		•  Brokerages, MFs spend big on ads
    		• Dish TV in talks with Indian Railways for DTH services
    		• RIL, ADAG to bid for IPL's Mumbai team
    		• Sun TV airs FM radio at Tiruchy
    Source: Economic Times
     
    		• DLF, Reliance may bid for IPL teams
    		• Archies plans to launch goods for infants
    		• B`lore firm designs Commonwealth Games logo
    		• FMCG firms take to brand valuations
    Source: Business-Standard
     
    International News
    		• NBCU Expands Out-of-Home Digital Ad Initiatives
    		• Fox Pleased Despite 'Idol' Ratings Dip
    Source: TV Week
     
    		• Shops Pitch $300 Mil. Intel Media
    		• GSD&M Scores Twice With AT&T
    		• Amalgamated Wins Mike's
    		• Sony Ericsson Hands $160 Mil. to McCann
    		• Marines Tout Awareness
    Source: Ad Week
     
    		• U.S. Marines Turn From Recruitment to Awareness With New Spots
    		• March of Dimes Repositions Brand To Broaden Appeal
    		• 'Idol' Sponsors Coke, Ford, AT&T Paying More
    Source: Brand Week
     
    		• Jarvik Responds to Lipitor Ad Controversy
    Source: ABC News
     
    		• Ten, Foxtel secure 2010 Comm Games
    Source: Ninemsn
    		• Microsoft to serve ads on financial site EDGAR
    Source: Reuters
     
    		• Obama Ads Cite Tax, War and Health Plans
    Source: The Associated Press
     
    		• Advertisers' direct cellphone connection
    Source: IHT
     
    		• Citroen apologizes for scowling Mao ad
    		• Consumers will Select 'MVA' of Super Bowl Advertisements
    Source: Yahoo
     
    		• Proximic to Syndicate Ads For Yahoo, eBay
    Source: InternetNews.com
     
    		• Streaming media ads generated $1.37 billion in '07
    Source: MarketWatch
     
    		• Amdocs Launches New Search and Digital Advertising Offering to Help Service Providers Gain a Leading Role in Mobile Advertising
    Source: CNN
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