10 January 2008Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 85








Yearender 2007
Hindi news channels see tough Muqabala
 Lights flashed, cameras rolled, news was created & records made; the tussle for bragging rights in the Hindi news space aggravated.
 

Media, Advertising & Marketing Watch
UTV launches music label, to partner with Sony BMG
 Media major UTV has stepped into the music industry with a label of its own, christened UTV Music.

Trai must be transparent on a la carte Order: MSOs
 MSOs happy Trai has implemented Plan Panel's digitisation committee guidelines in non-Cas area tariff order; but seek more transparency.

Sean Penn to head Cannes jury
 Oscar winner Sean Penn has been named president of the jury of the 61st Festival de Cannes 2008.

TNS forcasts 4.2 % rise in US ad spend

Govt to appoint private players to collect ent. duty: report

Billion dollar digital media industry targeting US kids inspires concern, optimism

Neeraj Roy elected vice chairman of Mobile Ent. Forum

Social network ibibo.com launches new TVC

Palador collection now available on Indiaplaza.in

TV Ratings
Top 10 Programmes (23/12/2007 to 29/12/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (23/12/2007 to 29/12/2007)
Star Plus
Zee TV
Sun TV
Maa Telugu
MAX

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Australian cricketers too risky for advertisers
    		• Broadcaster hikes spot rates for Perth Test
    		• Pakistan set to follow Indian Premier League suit
    		• Reality shows losing charm and audience
    Source: Economic Times
     
    		• ICC pitches for designer bats
    		• ITC joins HUL in quest for wealth from health
    		• Reebok reboots; more lifestyle, but no less sports wear
    		• Reality shows losing charm and audience
    		• Stars descend on streets in novel film promo
    Source: Financial Express
     
    		• Perfetti bursts Candico `Big Bubble`, legally
    		• Textile parks eye brand entry
    Source: Business-Standard
     
    		• Logo for Commonwealth Games
    		• Henkel backs Pril claim with test
    		• Cricket drama pays, on or off the field
    		• Ybrant completes Oridian buy
    		• Komli gets $7 m funding
    		• Tata Motors launches Sumo Grande, new Indigo
    		• Consumer insights: Getting beyond the myths
    		• Ten thoughts for 2008
    		• Pachauri at IAA
    		• Food for thought
    		• Leader, a human brand bridge bookmark
    Source: Hindu Business line
     
    		• Realtors build on the reach of realty portals
    Source: DNA
     
    International News
    		• Bravo Nabs Alltel, Mercedes to Sponsor 'Supermodel'
    Source: Media Week
     
    		• Dentsu Judge Asks Biegel for Info
    		• Publicis Scores With L'Oreal, BT
    		• Roster Shops Pitch New Miller Brand
    		• Air Jordan Goes Green
    Source: Ad Week
     
    		• Chase Campaign Banks on Customer Needs
    		• Equinox Gyms Moves into 'Life Maximization'
    		• Marketers Readying 'Plan B' If Oscars Are Canceled
    Source: Brand Week
     
    		• Adknowledge's Behaviorally-Targeted Ad Network Has Explosive Growth in 2007
    Source: DBusinessNews.com
     
    		• British Media Group Bans Personal-Services Advertising
    Source: CitizenLink
    		• Sarkozy to ban advertising from state television
    Source: Guardian
     
    		• Watchdog criticises credit advert
    Source: BBC News
     
    		• Huckabee ad makes economic populist appeal to Michigan voters
    Source: IHT
     
    		• Holiday Shoppers Increase Interaction with Online Ads
    		• JCDecaux venture wins 3 contracts in Japan
    		• Learn about the China Airport Advertising Industry, 2007
    Source: Reuters
     
    		• Code of conduct for junk-food advertising to be signed into law
    Source: Belfast Telegraph
     
    		• Greggs Sales Strengthen on Store Hours, Advertising
    Source: Bloomberg
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