4 December 2007Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 60








Media, Advertising & Marketing Watch

UTV calls off deal with Astro for Bindass
UTV Group calls off deal with Astro for Bindass; is in advanced discussions with investors for whole broadcast venture.

 

Eros's EyeQube Studios forays into visual-effects with Aladin
Eros's subsidiary EyeQube Studios forays into visual effects post-production with Bollywood film Aladin.

Mobile TV revenue to stay sluggish, subscribers to shoot
Revenue in short term for mobile phone companies will be meagre while subscribers shoot up; Europe to lead with 42.5 per cent share.

Lessons learnt from OSO and Saawariya
 Learning a good lesson from the clash of the two big Diwali releases is Ajay Devgan. His film Halla Bol is now releasing only on 11 Jan.

Executive Dossier
'Ten Sports' distribution is open for negotiations'
 Interview with Set Discovery head Gurjeev Singh Kapoor.

Cotton County joins list of ICL sponsors

WPP bags $4.5 billion Dell global ad account

European Union approves product placement in TV shows

Adidas launches ball for Euro 2008

Sun TV's SFM to launch in Pondicherry

NDTV Profit to launch three shows

Disney to screen Hanna Montana concert in theatres

Mobile2win gets new heads for service, finance

Coca Cola launches environment protection animation film

Bahrain to host Motorsport business forum next year

TV Ratings
Top 10 Programmes (11/11/2007 to 17/11/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (11/11/2007 to 17/11/2007)
DD1
Star Plus
Neo Sports
Zee TV
Sun TV
Sony Entertainment TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Niche magazines boost ad volumes by 15%
    		• Keshubhai ad creates flutter in party
    		• The adman between covers
    		• Radico launches new ad to push 8 PM sales
    		• Travelogue
    		• French wine offer for tea drinkers
    		• Bacardi to launch 2 Breezer variants
    Source: Business-Standard
     
    		• Eros Intl forays into visual effects
    		• Godrej Hershey planning greenfield unit for chocolates
    		• Samsonite, Viktor & Rolf in deal
     Source: Hindu Business Line
      
    		• BJP rebel outfit attacks Modi through Keshubhai ad
    Source: Outlook India
      
    		• Mallya regrets before SC for not responding to ED's summons
    Source: Times of India
      
    		• Zee sells ICL's global rights for $10 mn
    		• Ad world hits the fast track
    		• Future picks up 70% stake in canada’s faces
    Source: Economic Times
      
    		• HUL, P&G vie to keep head & shoulders above new entrants
    		• Selling cookies through social networks
    		• Millions from three simple words
    		• “We are wary of what we see and what we get”
    		• Segment and rule
    		• For pet lovers and marketers
    Source: Finanical Express
      
    		• High Court stays Centre’s direction on Gutka ad
    Source: The Hindu
     
    International News
    		• U.S. Ad Spend Growth Looks Sluggish
    		• Media Shuffle No. 3 on Tap at IPG?
    		• Baldwin, McKinney Part Ways
    		• Roth: Lowe, Media Shops Profitable in '08
    Source: Ad Week
     
    		• Fox's Barrett: MySpace Relying Less on Third Party Ad Nets to Drive Revenue
    		• Nielsen Reveals Mobile Media Habits Of Teens, Tweens
    Source: Media Week
     
    		• EXCLUSIVE: First look: 'Big Brother: Celebrity Hijack' logo
    Source: Digital Spy
     
    		• Coke Not Bailing on Facebook's Beacon
    		• Internet Poised To Become Advertising Stronghold
    		• Boost Mobile Names VP To Head Sales, Marketing
    		• Silly Brand Names Get Serious Attention
    		• Putting the 'I' in Viral Makes Web Ads Infectious
    Source: Brand Week
    		• Microsoft Unveils Tools For Advertisers, Webmasters
    Source: InformationWeek
     
    		• Global advertising set to rise in 2008
    Source: CCNA, Canada
     
    		• On advertising: Nationality trumps geography in Europe
    Source: IHT
     
    		• Sony Drops Current Ad Wizards For New Ad Wizards
    Source: Cinema Blend
     
    		• First Negative Ad Against Clinton
    Source: Guardian
     
    		• Baidu to Launch New Brand Advertising Product
    Source:CNNMoney.com
     
    		• KOREA: Candidates woo undecided voters with TV ads
    Source: Asia Media
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