8 March 2006 Newsletter Subscription Email this Page Volume 15 - Issue No: 12


 

 

Media, Advertising & Marketing Watch









 

  News channels see a steady growth over last 5 years
News channels saw a steady growth over the last 5 years; 29% increase in brands advertised in 2005 as compared to 2004.
 
 
 
 

Turner channels register ad sales jump
Cartoon Network, Pogo, HBO & CNN register 20-70% ad revenue jump in India in 2005; Pogo rates revised from March.

 

Sony packs innovative promotions for Friday prime time

Yahoo! India signs on TME, Neo@Ogilvy, Clear Channel

Interactions Bangalore wins Rs 200 mn Tally account

VSNL to offer Wi-Fi to Pizza Corner, Coffee World

Anil Kapoor appointed brand ambassador for S. Africa

Euro RSCG signs deal with Teletrax

China survey slams depiction of women in ads

Saffola appoints Boman Irani as brand ambassador

Mattel launches the Winx Club dolls

Dalmiya accuses BCCI of foul play over TV rights
Frames to examine financing options for ent. industry

TV Ratings
Top 10 Programmes (12/02/2006 to 18/02/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (12/02/2006 to 18/02/2006)
Star Plus
Ten Sports
Sun TV
Star One
DD1
Sony Entertainment
Zee TV
Gemini TV

Source: www.indiantelevision

Today's Newsbreakers.......India
Poor ad response for cricket series to hurt Nimbus
Source:Financial Express
   
Godrej to sell off foods unit to Godrej Tea for Rs 85 cr
Pantaloon Retail plans restaurant foray
HLL's soap opera unfolds fresh ideas
Pizza Corner goes Wi-Fi
Source:The Hindu Business Line
Marico aligns Nihar Hair Oil business with Ambience Publicis
'Dainik Jagran' plans to strengthen Madhya Pradesh with Indore edition
Arc, Linterland, to handle Centurion Bank of Punjab
Anuranjan Singh Dogra joins Euro RSCG, Delhi
Interactions, Bangalore, bags media duties for Tally Solutions
Yahoo! India divides media duties among The Media Edge, Neo@Ogilvy and Clear Channel
Source:Agency Faqs
 
Godrej Inds sells foods business
Marico buys HLL`s Nihar for Rs 216 cr
Source: Business Standard
International News
IAF Honors Adidas as Advertiser of the Year
Cingular Launches Mobile Video Service
Sprint Nextel Consolidates $750 Mil. Media at MindShare
Source: Ad Week
 
GCap prepares to look at media account needs
Source: Media Week (UK)
   
Wendy's to use Arbitron tracker to boost advertising
Source: Baltimore.bizjournals.com
Athletics: Liu Xiang Biggest Sports Star in Advertising
Source:en.chinabroadcast.cn
   
CNN Inks Multimedia Advertising, Sponsorship Deal with Century 21
Source: www.rismedia.com
   
SINGAPORE: Media, ad agencies in fee dispute with MediaCorp
Source: www.asiamedia.ucla.edu

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