17 January 2006 Newsletter Subscription Email this Page Volume 14 - Issue No: 77



Executive Dossier

'Our aim is to cement properties on our plate by taking them to the next level'
Interview with Total Sports Entertainment India, Indian subcontinent and Middle East MD Navneet Sharma

Media, Advertising & Marketing Watch
Mudra taps Sraboni Bhaduri as VP planning, integration

Dr. Sraboni Bhaduri has joined Mudra Delhi as vice president planning and integration and will be playing an integral role in shaping Mudra's Total Branding Solutions' positioning in Delhi.

BCCI fixes base price for composite India rights bid at $ 350m.
BCCI sets $ 350 million base price for all rights to India cricket for next four years; to take full control of production of its telecasts.

CNN-IBN introduces contest Public Ka Kaptan

Ford, Coca-Cola, Cingular to sponsor 'American Idol'

New Line to take online film mkting to the next level

Microsoft unveils global tech for digital ad industry

Sony Pictures backs 'Narnia' release with co-branding, promotions, contests

Alternative media advtg spends to double: US study

ICC plans consolidated global marketing code

DIC, McDonald’s ink Asian licensing deal

Nimbus TV to ink deal with intl. production house

SS Music 'VJ Factor 2' winners to anchor three shows

Guest Speak
E-Commerce Branding: The Corporate Challenge of 06
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (01/01/2006 to 07/01/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (01/01/2006 to 07/01/2006)
Star Plus
Star One
Sun TV
Sony Entertainment
Zee TV
Gemini TV

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Today's Newsbreakers.......India
Leo Burnett ropes in Arc for below the line communication — Leo Entertainment to exist as an independent brand
RINL to advertise fresh EoI for Rs 4,346-cr debt
Dubai gold resumes 143-kg winning campaign
Gillette to use P&G's distribution network
Customised branded silver jewellery from Vivagenta
FXLabs in pact with Archie Comics
Source: The Hindu Business Line
   
BCCI on front foot, production house for media rights
Source: Financial Express
   
Soon, ads on your cellphone screens
Source: Times of India
   
Ajay and Kajol: It all ad-ds up
Mediaware plumps for overseas growth vistas
Source: DNA
Ad agencies get into makeover mode
Source:Economic Times
   
HCL kicks off multimedia advertising campaign
Credit Suisse launches its new brand worldwide
Source: India Infoline
 
   
Nike`s swoosh zips into mindspace
Gillette to rejig setup post-P&G takeover
Poor reception
Driving off-road
High flyer
Hitting the high note
Swift work
  Source:Business Standard
International News
Agency chiefs head for 40th IAA World Congress in Dubai
Source:AME Info
   
Frank Lowe hits back at Interpublic allegations
Source:Reuters
   
Frank Lowe Blasts IPG's Claims
Consortium Enters an $8.9 Bil. Bid for VNU
Founders Find Succession Tricky
Source: Ad Week
   
Tabreed appoints Omnia as its marketing agency
  Source: Strategiy
   
Advertising budgets slashed
Source: Guardian
   
Stefano Hatfield On Advertising
Source: Independent
   
Coca-Cola to CAA: 'Always' Ain't Forever
Source: Brandweek
Ads on your cellphone: A silver bullet or an unwanted intrusion?
Source: IHT
   
Google teams up with Canada.com on search, advertising partnership
Source: CBC News
   
Starcom Study: Users Prefer Ad-Free Video
News Analysis: Why the Urge to Converge Now?
Source:Media Week (US)
   
Open For eBiz: Ad Industry Lab To Test Electronic Buying, Selling
Ad Network Buys In-Stream Tech Firm
Commentary: CES '06: A Madison Avenue No-Show
NBC Taps Bo Argentino As Syndication Ad Sales Chief
ABC Pulls 'Emily's Reasons,' Gives No Reason
Source: Media Post
   
New advertising campaign targets speeding
  Source: grampian tv

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