7 March 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 59



 

Media, Advertising & Marketing Watch






ESS plans marketing blitz around F1
With Kartikeyan entering Formula1 circuit, ESPN Star Sports, is going all out to take advantage of the momentum.

Singh joins Sahara News as head of ad sales
Sahara has roped in Sandeep Singh as the head of marketing & ad sales for its television news channels & print publications.

AXN chalks awareness campaign on 'The Contender'
One of AXN's major programming initiatives for the year is The Contender.The show from US broadcaster NBC's stable deals with 16 boxers competing for the chance to win a million dollars and go professional. To create awareness around the same the channel will conduct an integrated marketing campaign.

Rural marketing agencies form industry association

JWT develops measurement & health check systems

VH1, Nokia, Pepsi team up for Mark Knopfler concert

Thums Up challenge to peak masculine aspirations

Tam announces '05 Knowledge Series

Macromedia's Max conference to be held in India

Nick to spellbound kids with Jadoo contest

Tanishq unveils exclusive collection for Women's Day

Vijaya group launches Kannada daily Usha Kirana

Sony India launches Grand Wega

Tally launches VAT compliant accounting solution a

Nokia's first 'Concept Store' in Bangalore

Guest Speak
Customers are Colour Blind
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (13 February 2005 to 19 February 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (13 February 2005 to 19 February 2005)
Star Plus
Sony Entertainment
Sun TV
Zee Cinema
Gemini
MAX

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Today's Newsbreakers.......India
1pointsize bags best agency award at Spark 2005
VLCC contest in Sony serial
Source:The Hindu Business Line
 
   
Renaissance wins Pune round of BE Quiz '05
Battle for Mumbai crown tonight
Source:Economic Times
   
Lotto signs Sania Mirza as brand ambassador
Source:NDTV
   
Endorsements Lining Up?
Plastic surgeons at odds on advertising ban
Source:Indian Express
Jewellers face advertising ban over 2% tax levy
Karthikeyan puts ESPN on fast track
Source:Business Standard
   
   
Everest wins back Impact, Nip from Triton
Creativity finds colour at JWT
Forget stats, rural India laps up STAR Utsav
Madison Creative bags Deccan Chronicle account
JWT wins Unicef's polio campaign from O&M
Source:Agency Faqs
   
Creative Images uses new iCard for Marketing Edge
Source:Webnewswire.com
International News
Channel Ten's subliminal advertising
  Source: NEWS.com.au, Australia
   
Mediaedge:cia, OMD to Share $925 Mil. Cingular Media Chores
3 Compete for $40 Mil. Almay Account
Wal-Mart Looks Within for New Marketing Chief
Wieden Keeps $45 Mil. ESPN Media Account
  Source: Ad Week
   
Cable To Give Agencies The Data They Demand
4A's Promotes Senior Officers
  Source: Media Post
   
Internet job ads defy newspaper slump
  Source:ABC Online
12th China advertising festival to be held in October
Calls to clean up medical advertising
  Source: Xinhua
   
Mark Wnek on Advertising
  Source: Independent, UK
   
Adware and Spyware Concerns Affect Online Advertising
  Source:Xtvworld Media Junction
   
US Newspaper Advertising Expenditure Up
  Source:Publishing-Industry Network
   
Israel : Advertisers balk as Channel 10 says higher ratings mean higher rates
  Source:www.haaretzdaily.com

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