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Foreign tourism ads lures Indian traveller
With travellers choosing exotic destinations, the advertising in
tourism category is emerging as a good player
Media, Advertising &
Marketing Watch
Mattel, Nickelodeon ink multi-platform content deal
Innovation is the name of the game! With in-serial promotions catching
the fancy of both manufacturers and advertisers alike, Mattel Toys
has inked a multi-platform deal with Nickelodeon and MTV India to
promote their new brand My Scene
Yash Raj Films' partners Lay's for 'Hum Tum' contest
Yash Raj Film's (YRF) new venture Hum Tum starring Saif Ali Khan
and Rani Mukherjee is all set to release on 28 May and YRF has tied
up with Lay's chips for an SMS contest.
HLL launches new Fair & Lovely soap
Hindustan Lever Limited's (HLL) brand Fair and Lovely recently launched
a speckled soap with fairness vitamins. The new fairness soap helps
discover fair, radiant skin that glows the skin.
BBC Broadcast to set up base in US this July
Voting on for MTV's Youth Icon
Stage for Rapa awards set for 22 May
Siemens plunges into Chinese market with a bang
TV Ratings
Top 10 Programmes (2 May 2004 to 8 May 2004)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top 100 Programmes (2 May 2004 to 8 May 2004)
Star
Plus
Sony
Sun
TV
Set
Max
Gemini
TV
Source: www.indiantelevision.com
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The Ad Linx Reporter is an Indian Television
Dot Com publication.