Jassi "Zen"s along with Kelloggs Corn Flakes
Brands advertised in between ad breaks of a programme is a done thing.
But what when a programme and an ad go hand in hand! One thing for
sure, it is sure to catch attention.
Barista,
Close Up tie up for special promo with Shaan
'Kya aap Barista jaate hain?' No... you are not reading it wrong.
Wondering what Barista's name is doing in the Close Up ad jingle?
With innovative marketing strategies, nothing is really far fetched.
United
Airlines to unveil global ad campaign during Oscar Awards
One of the most watched global television events is the Academy Awards.
United Airlines, which is the airline sponsor for the event, will
air a new global ad campaign during the event targeting frequent business
travellers. In India the event will air early in the morning on 1
March on Star Movies.
AP
International appoints Daisy Veerasingham as sales director
Associated Press, the international news agency is expanding its business
outside the United States. The agency has announced the appointment
of Daisy Veerasingham as its new International sales director.
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