30 Dec 2002 | Volume: 4 | Issue :6 |
Ad size 'Fat is out, thin is in' - indiantelevision.com TAM Adex analysis Indiantelevision.com and TAM Adex collaborate to present the first report that throws light on the duration of ads on TV and in print in an era of shrinking ad budgets... More "Primetime viewing will not be affected by the World Cup cricket 2003" Lodestar Media executive director Shashi Sinha... More "Channel surfing will continue despite the cricketing World Cup!" Initiative Media president Ashish Bhasin... More World Cup: Merchandise flood, come the New Year Many companies are gearing up to flood the market with World Cup cricket merchandise such as T-shirts, caps, cassettes and accessoriesr... More BPL, Limca Book of Records tie-up for yearend chain messaging contest BPL Mobile, is launching a SMS chain messaging game during the New Year for their existing large subscriber base. The game, will ensure an entry to the Limca Book of Records-2004 for the longest chain message ... More Inside Dope, indiantelevision's private eye, is on the prowl, for the media buzz and prattle around the World Cup. Drop by here to hear the latest... More CAS Update : Executive Dossier "All our pay channels will continue to be encrypted post-CAS" Zee Turner CEO Sunil Khanna speaks out for the first time after CAS Bill was okayed... More Asiacontent.com, MTV terminate JV Asiacontent.com has announced that it has reached agreement with MTV Networks, its joint venture partner, to terminate the parties' joint venture... More Executive Dossier Zap on to Zee MGM anytime and you will have a good movie" Zee MGM, Zee English head Ajay Trigunayat holds forth on his plans for the year ahead... More Tube Talk Set airs Kashmakash More HBO introduces Dorthy Dandridge next month More Zahed Khan is etc's Tazaa Maal More Tata Open on ESPN form 30 December More Discovery showcases best of 2002 More BBC to telecast mastermind India Final More "We also have a licence from the government and we also have paid a licence fee" :Mukesh Ambani RIL, Chairman More Coke wins legal battle against Pepsi More Source: www.moneycontrol.com Center Shock: Exploring shock value More "Acquisition is very much part of our active agenda for future growth." - K Kadhiravan, vice-president, marketing, Sara Lee Household Bodycare India Ltd... More "Will movies be the next show on the programming screen?" - Arpita Menon, media director, Lodestar... More Source: www.agencyfaqs.com Chyawanprash market in for healthier glow More Over 35 nations to take part in plastics expo More ITC Sonar Bangla completes Sheraton chain in metros More ICICIdirect plan to reach remote areas More BSNL to bundle Net with basic services More Sponsors likely for bus stations More Source: The Hindu Business Line SIM cards slow BSNL cell drive More Coca-Cola slashes soft drink prices More Moral stupor in the midst of rising prosperity More Source: Business Standard Madura Garments Unveils Denims More BPCL To Focus On Online Promos To Gain Visibility More Nerolac Paints New Plans For Home Segment More Study Says Employee Motivation Not High More Source: Financial Express Merc dealers find the going tough More Auto industry pumps for big bang approach More JL Morison to give a face-lift to personal care range More Hic, hic, hurray! Pay the price & enjoy your drink More Will Jackie Chan endorse Kerala? More Cell firms aren't in a hurry to match Reliance Info tariff More Allen Solly takes jeans to office More Source: The Economic Times
American Trans Air Effort Uses Plane Talk More Bally Puts Weight Behind New Ads More Source: www.brandweek.com 2 Join Omnicom Board More Jordan Returns to Gatorade More Source: www.adweek.com Flanagan focuses SMG on national advertising after £216m sale More Source: www.sundayherald.com Big Brands Trying Out Infomercials More Source: www.nypost.com Australia launches counter-terrorism ad campaign More Source: Reuters Crystal-ball gazing with a True North twist More Source:www.globeandmail.com Advertising livens up Algerian TV screens More Source: www.itechnology.co.za Mutual fund firms slash ad spending More Source: www.boston.com Radio campaign raises Lm26,000 More Source: www.timesofmalta.com |
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