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| Regulators | I&B Ministry |
| No proposal to ban junk food ads on TV: Smriti Irani |
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Childhood obesity is a rising problem in India. The issue was addressed in today's Lok Sabha session when a reply was sought from the Minister of Information and Broadcasting Smriti Irani on whether the government is aware of the study that correlates watching ads on TV with increasing habit of eating junk and if there is a proposal to impose a ban on telecast of junk food and cold/soft drinks advertisements on television.
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| MAM | Marketing |
| Dentsu Webchutney ties up Cafe TC with Truecaller for campaign |
Friday night is party night. Bars and restaurants run exclusive deals and offers which are communicated to people using various conventional mediums including SMS, e-mails, IM messages and calls to name a few. Café TC and Dentsu Webchutney have come together to launch a new campaign to make people aware of 'Not 2B Missed Deals' using Truecaller in an innovative way.
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| MAM | Marketing |
| Mortein fights dengue with Madhuri Dixit |
In its 25th year of launch in India, Mortein has announced Madhuri Dixit Nene as the face of Mortein Insta range of liquid vaporisers.
Dengue mosquitoes are amongst the fastest flying mosquitoes. They are so fast, that they are almost invisible, and hence creating a need for a faster solution for dengue prevention.
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| MAM | Marketing |
| Amazon India to launch in-house beauty products |
Online e-commerce giant Amazon India will soon launch its own line of in-house beauty and personal care products. Amazon India is talking to contract manufacturers and will be launching private labels (in-house brands) in a few categories within skincare and makeup.
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