After almost four months of hiatus, advertising spend is slowly inching up on TV, especially GECs, which saw shows resume some weeks ago. Experts suggest that whenever consumer behaviour sees a shift, advertising spends have also adjusted.
So, the Indian Premier League is moving to the UAE after all. All that it awaits is the official government go-ahead, which is likely to come in the next couple of days or so. The IPL's governing council green signaled the holding of the world's most premium cricket tournament in the UAE on Sunday from 19 September to 10 November.
Now that most shows have resumed on TV, the entertainment is back on. However, the new experience of shooting is something that even actors are getting used to. While Kumkum Bhagya's Mugdha Chaphekar is excited to meet her unit and the cast after three months.
Censorship by any external regulatory body is something streamers and viewers in India are averse to. But there is at least in one area where they might have to yield to clipping scissors: how they depict the defence and armed forces in their shows and films................................................................. Read More...
Voot's upcoming series The Gone Game explores how the spread of Covid2019, besides its health ramifications, has taken an emotional toll on people's lives. The series is produced by Bodhi Tree Multimedia co-founder Sukesh Motwani, Mautik Tolia and creative producer Persis Siganporia. ..................................................... Read More...
In the pandemic-hit period, Google-owned YouTube's advertising revenue declined in the Q2 of 2020 compared to the previous quarter. It has raked $3.81 billion for the quarter up from $3.60 billion in the year-ago period but lower than $4.04 billion in Q1. ..................................................... Read More...