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01 July 2020 Volume 11 Issue No:02
  iWorld | OTT  
  TikTok ban forces influencers to shift to homegrown short-form video apps  
  On Monday, thousands had a career in making videos and overnight they are jobless, adding to the existing recession in the country. TikTok was not just a source of entertainment for many but also a way to earn their daily bread and butter.  
  Read More...  
  MAM | Media And Advertising  
  Wavemaker wins e-commerce mandate for Mondelez India  
  Wavemaker today announced that it has bagged the e-commerce mandate for Mondelez India, one of the leading snacking companies in India. As part of the e-commerce mandate, Wavemaker will focus on building and scaling the brand and its products through various e-commerce channel partners.  
  Read More...  
  MAM | Media And Advertising  
  Isobar wins digital mandate for British Council India brands  
  Isobar India, the digital agency from the house of Dentsu Aegis Network (DAN), has been appointed as the digital media partner for British Council Brands- British Council Division and British Council Examinations and English Services India Pvt Ltd, a subsidiary of British Council, UK.  
  Read More...  
  MAM | Media And Advertising  
  L&K Saatchi & Saatchi strengthens planning team  
  L&K Saatchi & Saatchi India has strengthened its core planning team across its offices in India. To begin with, the agency has roped in Anuraag Shrivastav as vice president - planning, North. He will be based out of New Delhi and report to Snehasis Bose, Executive director, L&K Saatchi & Saatchi India.   
  Read More...  
Press Releases
» Britannia Marie Gold My Start Up Season 2 finale
» ABP Ananda as the emblem of Bengali culture: 15 years & counting
» Introducing Identify, The World for Transgender
» PTC Punjabi Film Awards - Celebrating Punjabi Cinema in a "World's First" style
More News From Indian Television
MPA announces launch of APOS 2020 Virtual Series
APOS, the defining voice and global platform for the Asia Pacific media, telecoms and entertainment industry, is shifting online in 2020 with two virtual editions on 21-23 July and 1-3 September 2020.................................................... Read More...
Roposo claims to be India's top short video app post TikTok ban
With the Indian government on Monday banning 59 Chinese apps over concerns that these apps were engaging in activities that threatened "national security and defence of India, which ultimately impinges upon the sovereignty and integrity of India", ByteDance's TikTok had to say goodbye to India........................................... Read More...
Zee TV to show fresh episodes of primetime shows from 13 July
With the lockdown gradually lifting and people across the country stepping out into the new normal, Zee TV is gearing up to resume shoots in line with government directives and bring all-new episodes of its popular shows back into the lives of its loyalists starting 13 July.......................................... Read More...
More News From India
»   PepsiCo Joins Facebook Ad Boycott through July and August, Says Report
»   Starbucks Suspends Advertising Across Social Media to Help Curb Hate Speech
    Source: News18
»   IPG Mediabrands lists out 10 media responsibility principles for safer advertising
»   TRAI makes it easier to track and report pesky telemarketers, spam calls and SMS
    Source: Financial Express
»   Facebook will label hateful content by politicians; MediaNama's take
    Source: Medianama
»   Promoting index funds, Motilal Oswal AMC launches campaign
    Source: ET Brandequity
»   Twitter trolls Zodiac's anti-corona shirt ad; company stands by its claim
    Source: Live Mint
»   Revenue drop partly offset by growth in subscription income: Sun TV Network
    Source: BS
»   Google removes misleading ads in voting-related searches
    Source: Reuters
»   Facebook ad boycott campaign to go global, organizers say
    Source: Hindustan Times
»   India should dig in her heels on taxation of digital economy
    Source: Indian Express
»   MCA geared up to appoint ad hoc CIC
    Source: TOI
More National News
»   ACT government backs push for truth in political advertising in lead-up to poll
»   Peers call for tougher regulation of digital and social media in UK
    Source: The Guardian
»   Where Advertisers Boycotting Facebook Are Spending Their Money Instead
    Source: WSJ
»   Ad sales plunge in May as lack of NBA hurts Disney, WarnerMedia
    Source: NY Post
»   Apple's Safari will soon tell you all the ad trackers watching you
    Source: Tech Crunch
»   Comcast, Verizon and Telaria rank high in OTT ad seller trust index
    Source: Fierce Video
»   Google gets mixed reviews for its coronavirus aid initiative
    Source: Fortune
»   Trump ramps up Facebook ad spend as Biden pulls ahead in polls
    Source: CNBC
»   Pro-Biden super PAC launches positive ads amid fundraising dip
    Source: Politico
»   Mobile Advertising Is Now Bigger Than TV, But It's Still Dull
    Source: Forbes
»   Ad tech insiders expect Apple to eliminate a key mobile ad targeting feature
    Source: Digiday
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