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7 April 2020 |
Volume 10 Issue No:42 |
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MAM | Media And Advertising |
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Business Ad Usual! Ogilvy's homemade experiment during lockdown |
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The ongoing 21-day lockdown in the wake of n-COVID19 in the country has posed unprecedented challenges for the ad world. With entire companies forced to work from home and shoots halted, it has become quite difficult to conceive new video campaigns, at a time when content consumption is at a record-high. |
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MAM | Marketing |
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Goafest Abby Awards 2020 deferred to next year due to COVID-19 |
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The advertising agencies association of India (AAAI) and the advertising club had earlier announced the postponement of Goafest 2020, and today they announced that even Abby Awards 2020 will be deferred for the year. This is inevitably necessary in the face of the prevailing global and national crisis. |
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More News From Indian Television |
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| 9X Jalwa now available on DD Free Dish |
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| 9X Media's all-time hits Bollywood music channel 9X Jalwa is now also available on India's only free direct-to-home service DD Free Dish. 9X Jalwa can be viewed on DD Free Dish at LCN #64..................................... Read More... |
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