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Males,
youth are highest ad avoiders
Ad avoidance is the highest in higher SECs, males & young
people, says Initiative Media-BBC World annual survey.
Special
Report
Channels
aim at lifestyle pie
With lifestyle taking a centre-stage, TV channels are increasingly
creating and customizing lifestyle programming.
'Fragmentation
is going to come in the TV industry in a far larger way than has
happened so far'
Interview
with Times Television Network COO Apurva Purohit
Perspectives
Making
inroads into the hinterlands
A look at where the Indian rural market stands and the opportunities
for corporates to explore.
ITC's
e-choupal: The town mouse reaches the village
e-Choupal is taking the Internet to the villages & empowering
rural India.
'In
order to reach the Indian markets, corporates may have a global
strategy but they have to think locally in terms of communication'
Interview
with Anugrah Madison chairman and managing director R V Rajan
NDTV
Q2 consolidated revenues up 221%
Animation
ops to be discussed at Broadcast India
Zarin
Patel is BBC's finance director
China
cable TV's deal with HBO Asia
BBC
acquires three comedies from Fox
'Desperate
Housewives' draws bouquets, brickbats
WWE
claims excellent response to European tour
World
media perceive India as a self sufficient mkt
CNN's
US election contest offers a trip to Hong Kong
Box
Populi
You
can't fool all people at all times!
Media
Stock Watch
Not
a very encouraging week at the media pad
Tube
Talk
CNN
show 'Spark' journeys into space
TV
Ratings
Top 10 Programmes (3 October 2004 to 9 October 2004)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top 100 Programmes (3 October 2004 to 9 October 2004)
Star
Plus
Sony
Entertainment
Sun
TV
Gemini
TV
MAX
Star
Gold
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The
TV Linx Reporter is an Indian Television Dot Com publication.