11 June 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 37
 
 

 





Media, Advertising & Marketing Watch
 
 
 










Star Plus swings back to No 2, Zee TV shows open well
Colors stays leader for third consecutive week; Star Plus gets 246 GRPs and Zee TV follows with 235 GRPs.

Kids broadcasters see moolah in home video
Cartoon Network to venture into home video market within two months; Nick to partner with Excel Home Entertainment.

Dentsu, Serco partner to launch ClozR Communications in India
The CRM and loyalty practice will focus on one-to-one brand communication in the digital and offline space.


Publicis Groupe predicts tough Q2; revenue may fall 7-8%

Nimbus Sport elevates Yannick Colaco to COO

'The Zula Patrol' rolls out a new kids' website
Nat Geo invites kids to 'See The Bigger Picture'

Zee Marathi to launch devotional travelogue show

Discovery is No. 1 media and TV brand: Study


TV Ratings
Top 10 Programmes (24/05/2009 to 30/05/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (24/05/2009 to 30/05/2009)
MAX
Colors
Zee TV
Sun TV
Star Plus
Sony Entertainment TV
NDTV Imagine
Gemini TV
Star One
Zee Cinema
SAB
ETV Marathi
Maa Telugu
Udaya TV
Zee Telugu
Zee Marathi
Star Gold

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • FAME turns 25
  • Sony India unveils Rs 36-cr ad campaign for Bravia
  • Leveraging Lintas
  • IPL effect: India Cements to score more with CSK brand
  • Hello and hard sell
    Source: Hindu Business Line
      
  • U.S. Forest Service and Ad Council Launch National Campaign to Re-connect Children with Nature
    Source: IT News Online
      
  • Ad agencies expect 2009 to clock flat growth
    Source: mydigitalfc.com
      
  • JWT Malaysia wins Cannes Young Lions YouTube competition
    Source: Media Newsline
     
      
  • Honda Siel launches Jazz at Rs 6.98 lakh
  • Samsung launches world's first solar-powered phone
    Source: Business Standard
      
  • New mobile treasure hunt DreamWalkMobile.com launched by DreamWalk
    Source: Mobiletor.com
      
  • Google Woos Advertisers To Advertise On Orkut - Launches Solutions
    Source: WATBlog
     
    International News
  • Expedia Mulls 3 for Creative on $60 Mil. Biz
  • BMW Signs On to Sponsor 'Mad Men'
  • Microsoft Tries to Sell Millennials on IE8
  • Former Industry Leader Len Matthews Dies at 87
  • Starbucks Plays Up Zagat Rating
  • 2.8 Mil. Still Unprepared for DTV
  • MJZ Wins Big at AICP Show
  • Q1 Ad Spend Plunged 14.2%, per TNS
  • Mobile Web Access, Apps on the Rise, per eMarketer
  • QuadrantOne Signs Politico as Affiliate
    Source: AdWeek
     
  • Ad spending tanks in the first quarter
    Source: medialifemagazine
     
  • Starbucks Brews a Fresh Pot of Publicity
  • BMW Hooks Up with 'Mad Men'
  • Rapper Rick Ross Backs 1800 Tequila
  • Expedia Reviews Shops for Creative Duties
    Source: Brand Week
  • Exec: Yahoo positioned for more efficient advertising buys
    Source: ZDNet
     
  • Phorm raises £15m to expand targeted online advertising service
    Source: Telegraph.co.uk
     
  • US family turned into advertising
    Source: BBC News
     
  • Luxury groups seek 'efficient' advertising
    Source: The Globe and Mail
     
  • Emma Watson stars in Burberry ad campaign
    Source: drapersonline
     
  • Publicis' Levy predicts upturn in ad spend for second half of 2009
    Source: Media Week

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