Indiantelevision.com's The Ad Linx Reporter dated 10 Oct 2008 - Global and Indian advertising news, information and data at your fingertips

10 Oct 2008

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Volume 21 - Issue No: 73

Media, Advertising & Marketing Watch

Asianet’s Telugu channel Sitara launches on 9 October
Asianet launches Telugu entertainment channel Sitara on 9 October; Telugu news channel to follow.

I&B urges IBF, NBA to exercise restraint in content selection
I&B urges IBF & NBA to exercise restraint on content which may endanger the life of a person.

Zee Turner appoints Sanjay Bhasin as digital sales head
Zee Turner appoints Sanjay Bhasin as digital sales head; he moves in from BBC Worldwide.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	NEO Cricket inks with Integrated Advertising Services
	Companies latch on to social media advertisements
	Bacardi to launch premium brands
	Success in following tradition
	Source: Business Standard

	Marketers see rural crowd lending ears to mobile ads
	Ganguly on strong wicket in ad world after retirement
	Source: Economic Times

	Price hikes will see FMCG industry sail through Q2
	India to sway to ICL beats
	SLC ordered to release IPL-contracted players
	Source: DNA

	Indian, foreign cosgear up for bitter battle in chocolates
	I&B mulls fewer taxes on DTH, cable operators
	Source: Financial Expres


	Reality shows offer more drama for advertisers
	Source: Hindu Business Line

	Google to tap into online computer games market
	Source: Livemint

	MSN Increases its Active Advertiser Base by 19.3 Percent in Q3
	Source: TechWhack

	ICL announces prize money corpus of Rs. 13.72 crore
	Source: PunjabNewsline.com

	Obama seeks 30-min ads as McCain steps up attacks
	Source: Newstrack India

	Google Announces AdSense for Games
	Source: Media Newsline

International News

	Academy to Allow Film Ads on Oscars
	Choose the Industry's Most Influential Execs
	Nielsen: Holiday Shoppers to Buy Less
	Google Readies iPhone Ad Options
	Edward Jones Mulls Trio
	Finance Firms Slash Ad Spending, per Nielsen
	'Stardoll' in Pact With 'Elle'
	Orange Involves Concertgoers
	Mindshare Acquires M&B
	BBH's Slater to Start London Shop
	Source: Ad Week

	Academy to Allow Film Ads on Oscars
	Citizen's Bank Goes Paperless With 'Green$ense'
	Celebs Urge Teens to 'Knock Off' Anti-Gay Language
	Gum Category Embraces Germ Warfare
	Source: Brand Week

	Turner Launches Contextual Ad Service
	Source: Broadcasting Cable


	UBS Turns Sour on Advertising, Even Online
	Source: GigaOm

	TV Station Caught Using Subliminal Advertising
	Source: ShortNews.com

	UAW launches advertising campaign against McCain
	Exhibit on cigarette advertising opens in NYC
	Source: The Associated Press

	Google Launches In-game Advertising Platform
	Source: Internet Search Engine Database

	Writer Felix joins Saatchi from DDB
	Source: Ad Media

	Internet Advertising Up 15.2% in First Half 2008
	Source: Trip Info

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