2 July 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 45
Media, Advertising & Marketing Watch

Convenience, convergence driving the music market in Asia
 Convenience, convergence and opportunities from connecting with consumers 3 big trends driving consumer music market in Asia.

China leads the way in consumption of digital music in Asia

 

EMVIES 2007: Lodestar bags media agency of the year
 Lodestar Universal bagged the Media Agency of the Year at the The Advertising Club Bombay EMVIES 2007 awards

Finance ministry to remove ambiguities in FDI rules for TV channels
 I&B asks finance ministry to clear ambiguities in rules relating to FDI; decides to hold back broadcast licences for time being.

Crisil outlines 'broadcasting war', sees doubling of revenue by 2010
 Crisil study sees gross revenue doubling by 2010 to Rs 405 bn; not all channels would survive the 'broadcasting war'.

Neeraj Kumar is Electrolux India VP, marketing & strategy

Radio City's introduces new Fun Ki Nayi Bhasha contest

Mitsubishi Motors goes heavy on sports marketing

Fun Cinemas introduces loyalty programme

FremantleMedia announces licensing deals for kids’ brand DangerMouse

Carat ups estimate of APac ad spend growth from 7.4% to 7.8% for 2007

Century Communication to launch spiritual channel Pragya

Over 3000 entries received for Asia Animax Awards

PDM Ent to launch India Music Week at London Calling

The Weinstein Company in deal with Korean govt for animation films production

TV Ratings
Top 10 Programmes (10/06/2007 to 16/06/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (10/06/2007 to 16/06/2007)
Star Plus
Zee TV
Sun TV
Star Gold
Sony Entertainment TV
Star One

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Ministry can’t digest Badshah’s basmati promo fee
    		• Acme’s DTH in Veggie Retail Business
    		• Buyers ignore rate heat to drive top-end car variants
    		• Emvies 2007: Lodestar trumps Mindshare
    		• Maruti to launch Grand Vitara
    		• Coffee and the art of motorcycle advertisement
    Source: Economic Times
     
    		• Pharmalink buys Lilly’s brand
    		• Survey predicts 9-fold rise in mobile music purchases
    		• NZ ice creams in India
    Source: The Hindu Business Line
     
    		• More Regional Advertisements: Pages 5, 6, 7 & 8

    • Heritage Foods launches ‘fresh@’ stores

    		•

    Canon’s new moves to rope in more customers

    Source: The Hindu
      
    		• Tamil Nadu signs pact with Cadbury
    		• Titan eyes Tata network in sales push
    		• Subhiksha to add 200 stores
    		• Globus to invest Rs 150 cr in 3 yrs
    		• Ritu Wears to expand, eyes Rs 400cr revenue
    		• Benetton to unveil sports label
    		• FMCG firms shift focus to soaps
    Source: Business Standard
      
    		• Indo-Bangla series spot ad rates at new low
    		• FMCG: Not really fast-moving
    		• Genius behind the iPhone hype
    		• You, too, can grace a magazine cover
    		• My, your car looks so delicious
    		• ‘We are bullish on network rollout’
    Source: Financial Express
     
    		• Ramdev's yoga brand launched in America
    Source:DNA
     
    		•  Neeraj Kumar returns to Electrolux for a second stint
    		• Ashok Lalla on the new digital `baby’ in town
    		•  81 per cent Indian users log on for travel: Microsoft
    		•  Widgets still off-radar for most Indian marketers
    		•  The Shop: Pop & Mom stores can take a leaf out of Thai book
    		•  The Shop : Retail Gold Rush is underway. Are you game?
    		•  Emvies 2007: Lodestar Universal is Agency of the Year
    		•  Emvies 2007: O&M bags the Grand Emvie for Ranga Shankara
    		•

    JWT wins Rs 80 crore Bharti DTH business

    Source: Agency Faqs
     
    International News
    		• State Farm Joins MLB Roster
    		• $50 Mil. Toshiba EMEA Goes to Grey
    Source: Ad Week
     
    		• Out Sized: Aegis' Posterscope Launches Digital Unit
    		• Kilar Tapped To Head NBCU, News Corp. Net Video Venture
    		• Amazon's Kilar Named CEO Of NBCU/News Corp. Online Video Venture
    Source: Media Post
     
    		• Mitsubishi Promotes Kuhnert To EVP-Sales and Marketing
    		• U.S. Supreme Court Vote Will Affect Consumers, Brands
    		• State Farm Joins MLB Marketing Roster
    Source: Brand week
     
    		• WaMu Set to Sponsor New MSG Concert Series
    Source: Media Week US
     
    		• State Farm Sponsors MLB’s Home Run Derby
    Source: TV Week
    		• Warner Music launches ad-supported Rhino TV site
    		• Young ad stars show old pros new tricks
    Source: Reuters
     
    		• TNT's Pepsi 400 won't air national ads
    		• TV ad sales in strong 'upfront' season not tied to Web
    Source: USA Today
     
    		• Claire Beale on Advertising
    Source: Independent
     
    		• Alberta First Nations leaders run newspaper ad calling for treaties to be honoured
    Source: Metro News
     
    		• IT companies unleashing the power of advertising
    Source: Newind Press
     
    		• Why Funny Ads Get Serious Brand ROI
    Source: iMedia Connection
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