23 February 2007 Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 51

Media, Advertising & Marketing Watch








 


Bates merges with David in India
WPP announces that Bates Asia will merge with David in India to form a new entity Bates David Enterprise; Subhash Kamath is CEO.

 
 

Tata Sky to pump in Rs 20 billion, expects break even in 5-7 years
Tata Sky plans to further invest Rs 20 billion to ramp up its direct-to-home business; will take 5-7 years to break even.

FDI nod for Sun's DTH

Star India appoints Vijay Singh as president, strategy & corporate development
Vijay Singh, Tetley Tea MD developing markets, joins Star India as president, strategy and corporate development, in April.

Zee Turner: Budget should stop double taxation from broadcasters
Listing his expectations from Union Budget 2007-08 being presented on 28 Feb, Poddar appealed for doing away with double taxation from broadcasters.

Rexona deo ropes in Preity Zinta as brand ambassador

ADC World wins Air Deccan fleet graphics contract

AAAI extends deadline for entries at Goafest

Air Deccan, Travelguru to offer budget travel solutions

'Honeymoon Travels' kicks off promotional push

Illycaffe plans café chain ‘Espressamente’ in India

CN to launch 'The Justirisers'; gets Shankar Mahadevan to sing title track
Ofcom bans junk food ads targeted at children

Citizen launches Kareena Kapoor inspired collection

BBC World, BBC Worldwide merge airtime & distn sales

Femina Miss India gets Pantaloons as title sponsor

Xbox 360 to unleash 'Good Luck India' campaign

TV18, Sophia Polytechnic hosts award for docu films

Radio One tickles the funny bone this World Cup

TV Ratings
Top 10 Programmes (04/02/2007 to 10/02/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/02/2007 to 10/02/2007)
Star Plus
DD1
Zee TV
Star One
Sun TV
Maa Telugu
Sahara One

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Today's Newsbreakers.......India
  • WPP merges Bates Asia with David
  • S Kumars ropes in Shahrukh Khan as brand ambassador
  • Gillette's special edition razors
    Source: Hindu Business Line
       
  • HLL to make Rexona Rs 173 crore brand
  • Fashion goes starry
    Source: Business Standard
       
  • Bates marries David, Josy Paul quits
  • Brand India needed for healthcare
    Source: DNA
       
  • SC query on 'wasteful' ads unanswered
  • WPP to merge Bates, David
    Source: Times of India
       
  • Shopper's Stop to take 51% stake in HyperCity
  • Garment makers foray into retail malls
  • WPP merges Bates with David
  • PM urges states to check hoarding
    Source: Financial Express
       
  • Neo in Rs 200cr Hero Honda ad deal till ’10
  • Will someone please recommend our service?
  • Cisco, Apple settle iPhone trademark dispute
    Source: Economic Times
      
  • Political ads on TV to be vetted
    Source: Hindu
       
  • Mergers create conflicts when it comes to creativity: Josy Paul
  • Saatchi & Saatchi to share Cox & Kings with Law & Kenneth
  • Amit Ray moves to Percept Media; Tapan Pal denies his move
  • STAR India appoints Vijay Singh to spearhead strategy and corporate development
  • O&M, Kolkata, bags Rupa's premium men's brand Euro
  • Carat Media is the AOR for ABN Amro
  • Guest Article: Amit Sutha: Biology and Branding
    Source: Agency Faqs
     
    International News
  • News Corp.'s Fox Interactive buys ad tech company
  • Lamar Advertising announces special dividend, share buyback
  • US newspaper help-wanted ads down in January
    Source: Reuters
     
  • Ofcom stands by junk-food ad ban
  • Condé Nast hires new international digital president
  • ITV promotes Comedy Cuts on MySpace
  • BBC Trust delays advertising decision
  • BJK&E wins Betfair account
    Source: Media Week (UK)
     
  • Happy Ending: GM Replaces 'Suicide' Ad
    Source: Brand Week
     
  • GM Cuts Suicide From 'Robot' Spot
  • BBDO to Intro Diet Pepsi Max
  • Volvo Marketer Plans Departure
  • CBS Signs Up 9 MSOs
    Source: AD Week
  • Interpublic partners with Spongecell
  • Sector Snap: Oscars advertising
  • Mixed session for Internet advertisers
    Source: Business Week
     
  • PointRoll warns Yahoo could pull ads
    Source: BizReport
     
  • UKTV puts finishing touches to advertising roster
    Source: Media Bulletin
     
  • IBM To Media Companies: Loosen Grip On Content
  • Times Online Ad Revenue Grows 26%
    Source: Media Post
     
  • Advertising watchdog dubs Bush billboard offensive
    Source: Monsters and Critics
     
  • Telecom and Vodafone told off for misleading ads
    Source: New Zealand Herald

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