DTH

Tata Sky to pump in Rs 20 billion, expects break even in 5-7 years

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/dth-images/2016/04/27/DTH_0.jpg?itok=krHFVGKu

 MUMBAI: Tata Sky will take 5-7 years to break even and plans to further invest Rs 20 billion to ramp up its direct-to-home (DTH) business.

"We have already invested close to Rs 10 billion. We will pump in a further Rs 20 billion," says Tata Sky CEO and MD Vikram Kaushik.

There is a hardware and content subsidy and it will take us 5-7 years to break even, he adds. Tata Sky charges Rs 3999 for hardware and installation cost while the subscription fee is Rs 300 per month.

The DTH service provider has a subscriber base of half a million and expects to benefit largely from the ICC cricket World Cup with its free subscription promotional scheme for the next three months.

It has roped in actor Hrithik Roshan for its new marketing campaign where select viewers would get to watch the World Cup final match with him.

"We are on course to achieve our target of one million subscribers in our first year of operations. We have activated half a million boxes. The World Cup should give us a spurt as we have interesting value-added features. In the Cas (conditional access system) areas, we have also seen a rise in demand for our service," says Kaushik.

Tata Sky hopes to add on the Sun network channels soon. "There was a hearing in the court today. The final hearing will be before the first half of March," says Kaushik.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/26/dish.jpg?itok=5zD2My4Q
Dish TV offers SD channels at Rs 8.5 per month

MUMBAI: After an intense merger time with Videocon d2h, Dish TV is back with a new solution for its customers and this time it is offering SD channels at just Rs 8.5 a month. The DTH operator has even launched a 360-degree campaign to make people aware of it. Entitled “Saadhey aath mein jeeto saare...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/22/harit.jpg?itok=ncZrsORy
How Harit Nagpal plans to keep Tata Sky ahead

MUMBAI: The DTH sector. What once seemed a lucrative arena has now seen companies getting acquired and merging, the competition being intense . Today, India is the largest DTH market in the world by number of subscribers. As on 30 September 2017, there were 66.99 million active pay DTH subscribers...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/04/dth.jpg?itok=hxhRL-gY
Tata Sky, Airtel DTH gain market share in 2017

Tata Sky and Airtel Digital TV (Airtel DTH) have reason to rejoice as they saw market share rise in calendar year 2017 as compared to a year ago. Both saw an increase by one per cent each at the end of December 2017 as compared to at the end of December 2016 according to Telecom Regulatory...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/04/tata.jpg?itok=x-riAtCy
Tata Sky coughs up Rs 561 crore as licence fee for FY 2017-18

MUMBAI: Direct-to-home operator Tata Sky has paid Rs 561 crore as licence fee to the government for 2017-18 financial year, according to a statement released by the company. The company paid a total of Rs 2,200 crore in the last fiscal year ended on 31 March 2018. This amount includes GST, state...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/02/Anil.jpg?itok=QHCcGgGV
Dish TV-Videocon d2h to bank on economies of scale

MUMBAI: The  long-awaited fusion of Dish TV and Videocon d2h  finally saw the light of day  on 22 March 2018. The pioneer in the direct-to-home (DTH) sector, Dish TV, and the fast-growing Mumbai-hqed and Dhoot family promoted service came together making Dish TV Videocon  d2h the largest pay TV...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/01/Asia-Satellite.jpg?itok=TngfTXB5
Afghanistan asks India for transponder for DTH

MUMBAI: After being allocated a transponder from the South Asia Satellite, Afghanistan has requested India for another one that it could use for direct-to-home (DTH) television services, the Press Trust of India quoted an official from the Department of Space anonymously.

DTH DTH Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/30/dth.jpg?itok=ckAUYlf1
Videocon d2h adds comedy VAS service from Shemaroo

MUMBAI: To add a pinch of fun, Dish TV has added a new value-added service on its Videocon d2h platform. Comedy Active service is being offered in partnership with Comedywalas, a division of Shemaroo Entertainment. Comedy Active service is being offered to the subscribers with a free preview of...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/26/Harit_Nagpal.jpg?itok=5K9KBGV6
Netflix deal will help in customer retention, revenue enhancement: Tata Sky's Harit Nagpal

BALI: Tata Sky MD and CEO Harit Nagpal has been a bit of an early mover in terms of innovation and building a world-class satellite TV operation. Whether it has been in the case of HD or VAS or top-notch customer services, Tata Sky has been driving many of the path-breaking initiatives in the DTH...

DTH DTH Operator
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/04/25/Airtel_dth.jpg?itok=wm4Pc-0r
Airtel Digital TV numbers up

BENGALURU: Indian telecom player Bharti Airtel Ltd (Airtel) reported 9.5 per cent and 10.7 per cent growth in operating revenue for its Airtel Digital TV Services (Airtel DTH) for the year and quarter ended 31 March 2018 (FY 2017-18; Q4 2017-18), respectively, as compared with the corresponding...

DTH DTH Operator

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories