15 March 2005 Newsletter Subscription Email this Page Volume 12 - Issue No: 65



 

 Mam Special Report






Jassi jaisa branding nahi!
Some would say this brand was the turning point for Sony channel & others would look at it as TV's biggest contradiction.

Executive Dossier
'We will get much more into entertainment and sports marketing'
Interview with MindShare Worldwide CEO Dominic Proctor

Media, Advertising & Marketing Watch
Sony buying Sab TV brand for $ 13 mn.
SET Satellite acquiring SAB TV brand as well as 1305 hours of library content for $ 13 million ( Rs 570 million).

Nicktoons to become ad-supported in US from August
Nicktoons, the animated kids channel from the Nickelodeon stable, will beam ads from August.

Zee Cine Awards 2005 nominations announced
The nominations are announced for the popular, Jury and technical category for the 8th Annual Zee Cine Awards 2005.

Guest Speak
A billion business names clash on e-commerce
 NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (20 February 2005 to 26 February 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (20 February 2005 to 26 February 2005)
Star Plus
Sony Entertainment
Sun TV
Gemini
Zee TV

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
Kerala Tourism to unveil new TV campaign
Coke repositions Limca on `freshness' plank
JRG Campaign ends
Amway to launch male grooming products
Source:The Hindu Business Line
 
   
ASCI turns the heat on 28 ads
Sri Adhikari to sell Sab TV brand, assets to SET
Source:Business Standard
   
It’s gonna be highly entertaining!
Source:Financial Express
Hakuhodo drives away with Wagon R
Limca welcomes life with tingling freshness
Maruti's Baleno moves to O&M
Abby 2005 Countdown: McCann bets on Perfetti, NDTV, Hanes
IRS Round 1, 2005: Urban SEC A favours TOI
IRS Round 1, 2005: Jagran, Bhaskar are on top; Lokmat, Thanthi gain
Source:Agency Faqs
   
Adfactors reign supreme
Source:Indian Express
   
Coca-Cola repositions Limca
Source:Economic Times
International News
AOL sees '05 ad growth ahead of industry average
GM puts $2.8 bln ad buying business up for bid
  Source:Reuters
   
GoDaddy.com surfs publicity wave on racy ad
  Source:USA Today
   
Kent Is Out as CEO of Universal McCann
RadioShack Cuts to 4 in $250 Mil. Review
$35 Mil. Marshalls Launches Review
IPG Grapples With More Accounting Woes
OAAA Nominates Obie Contenders
  Source: Ad Week
   
Centaur profits grow on back of ad revenue increase
London Calling opens ad van operation
  Source: Media Week (UK)
New Ad Offering Helps Yahoo! Compete With Google
  Source:Forbes
   
Microsoft MSN Search Advertising To Launch in March?
  Source:Search Engine Journal
   
NZ Job Ads Rise to Record; Higher Wages May Fan Inflation
  Source:Bloomberg
   
AOL Eyes Web Video Sales Opportunities, Says "Upfront" Not Likely
  Source: Media Post
   
Plan launches TV ad campaign to recruit child sponsors
  Source:DM Bulletin
   
Percept Profile Gulf in joint venture with Dadabhai Group; to open regional office in Kingdom of Bahrain
  Source:AME Info
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